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Module 10 · Full Transcript

Bulk Content Creation & Distribution

WEBVTT 1 00:00:00.105 --> 00:00:00.845 Him on the call. 2 00:00:02.625 --> 00:00:03.975 We're just letting everybody in. 3 00:00:06.155 --> 00:00:07.295 I'm super excited about today. 4 00:00:07.425 --> 00:00:08.935 Sanja, or you know what, 5 00:00:09.605 --> 00:00:11.375 I've been calling you Ezz this whole time 6 00:00:11.515 --> 00:00:12.615 and you've been so polite. 7 00:00:12.675 --> 00:00:13.775 You never corrected me. 8 00:00:14.485 --> 00:00:17.905 It's gang genis, is that right? 9 00:00:19.325 --> 00:00:23.865 It is Genis, Genis. Genis. I'm so sorry, man. 10 00:00:24.015 --> 00:00:26.025 I've been calling you Sanchez this whole time. You never, 11 00:00:26.925 --> 00:00:28.065 No problem at all. 12 00:00:28.205 --> 00:00:31.065 You can call whatever you want. 13 00:00:32.655 --> 00:00:34.265 Alright, well good to see. 14 00:00:34.275 --> 00:00:35.385 How's everything going with you guys? 15 00:00:37.175 --> 00:00:39.865 It's everything. Well, Good, good, good. 16 00:00:40.245 --> 00:00:44.785 Any stuck points? Any, uh, anything that's, um, you know, 17 00:00:44.805 --> 00:00:47.625 are you stuck anywhere on content creation? 18 00:00:47.725 --> 00:00:51.465 You guys are now not necessarily focusing on tech people. 19 00:00:51.525 --> 00:00:53.705 Did you get all the, are you still focusing on tech people? 20 00:00:54.565 --> 00:00:56.905 Uh, no, already we did, we found the tech people. 21 00:00:57.365 --> 00:00:59.185 You found 'em. That's awesome. That's really good. 22 00:01:00.345 --> 00:01:02.725 We found two tech people already 23 00:01:02.985 --> 00:01:04.845 and they're on the field working now. 24 00:01:05.505 --> 00:01:08.125 Now I'm just doing brand awareness, uh, 25 00:01:09.185 --> 00:01:11.605 search engine optimization and content creation. 26 00:01:12.335 --> 00:01:15.745 Got it, got it. Okay. Are you guys doing any meta ads? 27 00:01:17.945 --> 00:01:19.085 Um, not yet. 28 00:01:19.305 --> 00:01:22.285 Uh, there is meta ads, which is already approved, 29 00:01:22.385 --> 00:01:26.365 and it's on the pending waiting for Daniel's Approvement. 30 00:01:27.745 --> 00:01:30.845 Got it. Got, I just saw something 31 00:01:30.845 --> 00:01:33.485 that Gary B was talking about, about neighborhood strategies 32 00:01:33.545 --> 00:01:34.685 and organic 33 00:01:34.785 --> 00:01:36.525 and then leaning into organic content 34 00:01:36.525 --> 00:01:37.645 that that was doing well. 35 00:01:37.895 --> 00:01:39.845 Everything, everything is set 36 00:01:39.945 --> 00:01:43.205 and it's just waiting on Daniel's approvement. 37 00:01:43.395 --> 00:01:44.845 Awesome. Great. Great. 38 00:01:45.595 --> 00:01:47.605 Well, it looks like some people are still getting in, 39 00:01:47.605 --> 00:01:49.325 but we will get started here. 40 00:01:50.105 --> 00:01:52.125 Uh, you know, before we jump into it today, 41 00:01:52.125 --> 00:01:53.685 we're gonna be talking about bulk content creation. 42 00:01:53.685 --> 00:01:58.285 Imagine being able to create 30, 43 00:01:58.735 --> 00:02:01.365 maybe 60 days, 90 days of content 44 00:02:02.305 --> 00:02:04.685 in about two hours a month. 45 00:02:05.935 --> 00:02:08.275 Um, and it's awesome content. 46 00:02:09.255 --> 00:02:11.995 And it's content that's gonna resonate with an audience. 47 00:02:12.025 --> 00:02:15.355 It's gonna build brand awareness, uh, drive conversions. 48 00:02:15.665 --> 00:02:17.635 Imagine being able to do that in a couple hours. 49 00:02:17.825 --> 00:02:20.915 Well, um, speaking of Gary V this is, uh, the strategy 50 00:02:20.915 --> 00:02:22.875 that we're gonna be talking about here in just a few minutes 51 00:02:23.375 --> 00:02:25.835 is actually based upon some stuff 52 00:02:25.835 --> 00:02:27.275 that we learned from Gary V. 53 00:02:27.455 --> 00:02:31.435 And then we just amplified it using AI tools 54 00:02:31.895 --> 00:02:34.675 and we'll walk you through exactly how to do it 55 00:02:35.375 --> 00:02:37.675 and apply it for what you're doing. 56 00:02:37.815 --> 00:02:41.275 Now, before we jump in, I'm gonna change the view here. 57 00:02:42.125 --> 00:02:43.955 Looks like everybody is in now. 58 00:02:44.625 --> 00:02:45.835 Anybody stuck 59 00:02:46.215 --> 00:02:47.995 or anybody you know that's working on the course? 60 00:02:48.075 --> 00:02:49.435 I know we have a lot of new people in the course. 61 00:02:50.165 --> 00:02:52.435 Maybe you're just trying to get content out. 62 00:02:52.685 --> 00:02:55.515 Maybe you're trying to do email marketing, 63 00:02:55.515 --> 00:02:57.075 maybe you're building a website, 64 00:02:57.685 --> 00:02:59.925 maybe you are doing bulk content creation. 65 00:02:59.995 --> 00:03:01.645 Anybody stuck on anything 66 00:03:02.275 --> 00:03:03.845 that they have some questions about? 67 00:03:03.845 --> 00:03:07.605 They're creating videos, editing videos, anything 68 00:03:07.605 --> 00:03:08.845 where you might be stuck? 69 00:03:11.695 --> 00:03:13.175 I have a question. Yes. 70 00:03:14.075 --> 00:03:17.535 So our sales team is really busy for Pacific Hardwood. 71 00:03:17.995 --> 00:03:22.135 So our goal is to kind of have an AI voice calling platform 72 00:03:22.135 --> 00:03:24.215 that we can integrate with like HubSpot 73 00:03:24.795 --> 00:03:28.375 and ZoomInfo to give them kind of a break 74 00:03:28.515 --> 00:03:30.735 and to get prospect leads while they're cold 75 00:03:30.755 --> 00:03:33.135 and turn them into warm before they're even touching them. 76 00:03:33.685 --> 00:03:36.455 Yeah. And I know Isha, have I asked you this question 77 00:03:36.555 --> 00:03:39.175 and you said vaping is a good one. 78 00:03:39.575 --> 00:03:41.695 I didn't haven't had a chance to look at it in today, 79 00:03:41.875 --> 00:03:43.735 but does that integrate with HubSpot? 80 00:03:44.905 --> 00:03:46.795 Vapi can integrate with anything 81 00:03:46.795 --> 00:03:49.235 because it has an API, you'll have to set it up. 82 00:03:49.455 --> 00:03:52.435 So there are two vapi, if you can, uh, 83 00:03:52.435 --> 00:03:53.715 take the time to set it up. 84 00:03:54.015 --> 00:03:57.755 It can work with any CRM software and, uh, 85 00:03:58.095 --> 00:03:59.715 and there are agencies 86 00:03:59.975 --> 00:04:03.475 or people, we have a network of people who can do the setup 87 00:04:03.655 --> 00:04:06.915 for you, but they'll charge, uh, an cost. 88 00:04:07.495 --> 00:04:09.395 So we have a training on vapi. 89 00:04:09.395 --> 00:04:11.915 You can take a look at that and set it up on your own. 90 00:04:12.935 --> 00:04:14.235 And Taylor, this is Vapi. 91 00:04:15.245 --> 00:04:17.335 Yeah, yeah, I was on the website. 92 00:04:17.855 --> 00:04:20.135 I just, I you said it's kind of hard to set up. 93 00:04:20.195 --> 00:04:22.895 So that was kind of, it's where I'm at right now. 94 00:04:22.975 --> 00:04:23.975 I haven't tried yet. 95 00:04:25.045 --> 00:04:28.655 It's not, uh, uh, terribly difficult to set up. 96 00:04:28.755 --> 00:04:32.375 You can ask Chad GPT questions and set it up on your own. 97 00:04:32.805 --> 00:04:36.175 Yeah. Uh, if you don't want to go through that process, 98 00:04:36.395 --> 00:04:39.015 you can hire somebody to set it up for you. 99 00:04:40.075 --> 00:04:43.205 Okay. So basically your advice, have chat, GPT, train it 100 00:04:43.205 --> 00:04:45.605 as much as I can and try it out. 101 00:04:45.665 --> 00:04:47.805 If not, I'll ask you guys for help. Yeah. 102 00:04:47.865 --> 00:04:51.005 So act, uh, let GPT act as a consultant 103 00:04:51.425 --> 00:04:53.165 who is helping you set up vapi 104 00:04:53.305 --> 00:04:56.365 and go through step by step if you are stuck somewhere as 105 00:04:57.285 --> 00:04:58.965 GPTA, upload a screenshot, 106 00:04:58.985 --> 00:05:00.645 I'm stuck on this screen, what should I do? 107 00:05:01.035 --> 00:05:02.325 Awesome. Thank you. Yeah, 108 00:05:02.325 --> 00:05:04.605 And it, it's like a, it's like you tech consultant. 109 00:05:05.475 --> 00:05:09.205 Yeah. We used, uh, we used vapi, same thing, kind 110 00:05:09.205 --> 00:05:12.565 of Taylor, where we were generating meta leads 111 00:05:12.865 --> 00:05:15.885 for a car company and it was a set of dealerships 112 00:05:16.545 --> 00:05:19.245 and, um, the dealerships were getting actually kind 113 00:05:19.245 --> 00:05:20.325 of similar situation. 114 00:05:21.065 --> 00:05:23.885 We were generating so many leads for the retailers 115 00:05:23.955 --> 00:05:26.525 that they were having trouble, uh, 116 00:05:26.555 --> 00:05:27.885 following up with all of 'em. 117 00:05:27.885 --> 00:05:31.005 And frankly, about 30% of the leads were bad. Mm-hmm. 118 00:05:31.105 --> 00:05:33.365 You know, meta is really good at generating leads, 119 00:05:33.365 --> 00:05:35.245 but it's also good at generating bad leads. 120 00:05:35.865 --> 00:05:37.925 And so there was a certain portion, 10 121 00:05:37.945 --> 00:05:42.165 or 20% were bad emails, bad phone numbers, and bots. 122 00:05:42.505 --> 00:05:44.405 And the salespeople were getting frustrated 123 00:05:44.405 --> 00:05:45.565 calling some of the bad emails. 124 00:05:45.565 --> 00:05:48.005 So what we did, we set up vapi 125 00:05:48.945 --> 00:05:50.965 and it was an AI voice. 126 00:05:51.585 --> 00:05:53.525 So Scott would fill out a lead form 127 00:05:54.385 --> 00:05:56.085 and a call would instantly go out. 128 00:05:56.465 --> 00:06:00.525 And if I didn't answer, uh, it would call a couple of times. 129 00:06:00.785 --> 00:06:02.725 And then finally, if I did pick up, 130 00:06:03.195 --> 00:06:04.565 then the call would be recorded. 131 00:06:04.705 --> 00:06:08.285 The call would be transcribed If I gave an affirmative 132 00:06:08.285 --> 00:06:09.445 answer, yes, I do want to talk 133 00:06:09.445 --> 00:06:11.165 to a sales person that would get logged. 134 00:06:11.165 --> 00:06:12.365 And we were using go high level, 135 00:06:12.745 --> 00:06:14.045 but it, I think it was go high level. 136 00:06:14.045 --> 00:06:16.565 Was it res shopped? No, it was actually any AI tool that, 137 00:06:16.565 --> 00:06:18.085 or any CRM system they had. 138 00:06:18.385 --> 00:06:20.245 So we integrated with their CRM systems 139 00:06:20.785 --> 00:06:22.805 and it, the call got recorded, transcribed, 140 00:06:22.945 --> 00:06:24.565 and then at, at an appointment we get booked 141 00:06:24.565 --> 00:06:25.765 with their CRM system. 142 00:06:26.595 --> 00:06:28.605 Okay. So we can set it up to automatically go 143 00:06:28.605 --> 00:06:30.645 to the sales team if they're a qualified lead. 144 00:06:30.955 --> 00:06:32.805 Yeah. Awesome. And 145 00:06:32.805 --> 00:06:34.965 They'll get the transcript and they'll get the recording. 146 00:06:35.235 --> 00:06:38.725 They'll know exactly what they want. Yeah. Awesome. The, 147 00:06:39.265 --> 00:06:42.845 The flow would be something like the lead will go from CRM 148 00:06:42.845 --> 00:06:44.445 to WPI to make the calls. 149 00:06:44.945 --> 00:06:47.645 Mm-hmm. After the call happen, the data will come back 150 00:06:47.645 --> 00:06:50.325 to HubSpot and be saved in the crm. 151 00:06:50.905 --> 00:06:52.315 Awesome. Thank you. Hopefully 152 00:06:52.785 --> 00:06:54.515 that works out and saves them some time. 153 00:06:55.145 --> 00:06:57.315 Yeah, it was, it was a huge time saver. 154 00:06:57.575 --> 00:06:59.915 And then sometimes where they wouldn't answer the text, 155 00:06:59.975 --> 00:07:02.435 the email or the phone, the salespeople didn't even bother. 156 00:07:03.275 --> 00:07:05.515 'cause they were like, look, they, we, we called 'em, 157 00:07:05.515 --> 00:07:06.795 we texted 'em and we emailed them, 158 00:07:07.135 --> 00:07:10.075 and that 30% of the leads didn't respond to anything. 159 00:07:10.535 --> 00:07:12.915 So they didn't even waste their time on 'em. Smart. 160 00:07:12.915 --> 00:07:14.395 And, um, yeah, they dumped them into 161 00:07:14.395 --> 00:07:15.435 Like a, the 5 cents a call. 162 00:07:15.945 --> 00:07:19.915 Yeah, yeah. Versus a salesperson calling 'em over 163 00:07:19.935 --> 00:07:20.955 And over spending three minutes of 164 00:07:20.955 --> 00:07:22.075 their day. Yeah, totally. 165 00:07:22.635 --> 00:07:24.435 A hundred percent. A hundred. Yeah. 166 00:07:24.435 --> 00:07:25.995 So try that and keep us, keep us in the loop 167 00:07:25.995 --> 00:07:27.035 and let us know what you find 168 00:07:27.035 --> 00:07:28.155 or if you get stuck on anything. 169 00:07:28.815 --> 00:07:31.275 All right. Thank you guys. Awesome. Yeah, you bet. 170 00:07:31.325 --> 00:07:33.235 Great, great question. Great question. 171 00:07:33.625 --> 00:07:37.435 Anybody else used vapi at all? Or ai, AI voice. 172 00:07:40.705 --> 00:07:44.075 Okay. Uh, any other questions before we jump into the train? 173 00:07:44.075 --> 00:07:46.075 That was a really good question, sir. I have it. 174 00:07:46.105 --> 00:07:47.195 It's gotta be. Yes, sir. 175 00:07:48.135 --> 00:07:51.315 Uh, for when I'm creating contents, uh, 176 00:07:51.955 --> 00:07:54.035 I need, uh, pictures. 177 00:07:54.295 --> 00:07:57.635 So I'm mostly going to the, uh, 178 00:07:57.915 --> 00:07:59.835 Unsplash free pick pet cells. 179 00:08:00.495 --> 00:08:02.475 But still, I cannot find, uh, 180 00:08:02.535 --> 00:08:04.475 the metaphor picture what I'm looking for. 181 00:08:04.995 --> 00:08:07.995 I don't want AI picture, I want realistic picture. 182 00:08:08.575 --> 00:08:13.155 Any other alternative platform where I can find pictures 183 00:08:13.175 --> 00:08:16.075 for my carousels, visuals and stuff like that. 184 00:08:16.905 --> 00:08:18.115 Have you tried midjourney? 185 00:08:19.695 --> 00:08:24.275 Uh, yes. But, uh, still it's looks like too much ai 186 00:08:25.935 --> 00:08:28.955 You can prompt it to be more realistic. 187 00:08:30.185 --> 00:08:34.955 Yeah. Like we, we ended up doing a, we ended up doing a 188 00:08:35.465 --> 00:08:39.035 program for, it was like a fun center. 189 00:08:39.495 --> 00:08:41.555 You, um, and there was children in it 190 00:08:41.655 --> 00:08:43.355 and there was these little plastic balls they 191 00:08:43.355 --> 00:08:44.595 were diving in. 192 00:08:44.595 --> 00:08:45.675 We did a training on that. 193 00:08:46.655 --> 00:08:48.435 We trained it on realistic images 194 00:08:49.375 --> 00:08:52.555 and to the point where you couldn't tell the real kids 195 00:08:53.705 --> 00:08:55.685 from the fake kids, from the AI kids. 196 00:08:55.845 --> 00:08:57.245 I mean, it was, it was fantastic. 197 00:08:57.635 --> 00:09:00.525 It's indistinguishable from, from real. 198 00:09:00.545 --> 00:09:03.125 And, and I don't know if we've got the training handy, Yuki, 199 00:09:03.125 --> 00:09:04.565 but we do have a mid journey training, 200 00:09:05.345 --> 00:09:08.005 and we walk you through step by step how to do that, how 201 00:09:08.005 --> 00:09:09.645 to train it on images and 202 00:09:09.645 --> 00:09:12.285 or how to prompt it to make it photo hyperrealistic. 203 00:09:13.695 --> 00:09:14.995 Yes. Yes. Mm-hmm. 204 00:09:15.665 --> 00:09:17.835 What you can do is send them two trainings, 205 00:09:17.855 --> 00:09:21.755 the image training from, uh, uh, 2023 206 00:09:21.855 --> 00:09:23.315 or early 2024. 207 00:09:23.495 --> 00:09:26.755 Mm-hmm. Uh, the one journey where we use reference image, 208 00:09:26.775 --> 00:09:28.515 the, the training that Scott is talking about, 209 00:09:28.665 --> 00:09:31.435 it's specifically I show how did I create the 210 00:09:32.025 --> 00:09:34.755 ball pit images. So you can take, can 211 00:09:34.775 --> 00:09:38.155 Can, you can send me them thing to me after this meeting. 212 00:09:38.305 --> 00:09:39.595 Yeah. We'll send 'em to you right now. 213 00:09:39.595 --> 00:09:41.355 We'll, we'll get 'em to you in the, uh, in the chat. 214 00:09:42.015 --> 00:09:44.875 Yes, sure. Perfect. And the second, uh, 215 00:09:45.035 --> 00:09:47.755 training would be the latest AI image generation training 216 00:09:47.755 --> 00:09:50.675 that we did send him both the trainings. 217 00:09:51.255 --> 00:09:55.475 Uh, what, so, uh, genis, 218 00:09:55.825 --> 00:09:58.195 what you'll have to do is go through both the trainings. 219 00:09:58.615 --> 00:10:00.755 The second training has some latest tools. 220 00:10:00.815 --> 00:10:03.035 So you can apply the one, the, the, 221 00:10:03.335 --> 00:10:05.275 the learnings from training number one 222 00:10:05.335 --> 00:10:06.835 to training number two as well. 223 00:10:07.135 --> 00:10:10.075 Mm-hmm. So that will you generate more realistic images, 224 00:10:10.215 --> 00:10:14.075 and we'll be indistinguishable from, uh, real images. 225 00:10:14.495 --> 00:10:16.355 Mm-hmm. Okay. Sounds good. Thank you. 226 00:10:16.825 --> 00:10:19.195 Yeah. Jacobs in, in the first training, you'll see, 227 00:10:19.235 --> 00:10:22.515 I think we start off with guess the real images, 228 00:10:22.605 --> 00:10:23.795 guess the AI images 229 00:10:23.855 --> 00:10:25.715 and people are like, I don't know that one. 230 00:10:25.905 --> 00:10:28.595 Like, no, that's real. And like, how about that one? 231 00:10:28.855 --> 00:10:30.955 No, that's real too. Yeah, it's, they're, 232 00:10:30.955 --> 00:10:32.435 they're completely realistic 233 00:10:33.095 --> 00:10:34.995 And, uh, and they're Humans too. They're people. 234 00:10:35.975 --> 00:10:40.035 And if you still want to do, uh, uh, other images, 235 00:10:40.975 --> 00:10:43.955 uh, like actual real images, you can also try invato. 236 00:10:45.175 --> 00:10:49.145 And what, because already I have my one 237 00:10:49.845 --> 00:10:52.825 in on my mind how, uh, need look like image. 238 00:10:52.845 --> 00:10:55.265 So already I, I can write a prompt, 239 00:10:56.555 --> 00:10:59.415 But, so you don't even have to think about it. 240 00:10:59.545 --> 00:11:01.295 Let's say you found a real image, 241 00:11:01.295 --> 00:11:02.695 which you want an image like that, 242 00:11:02.785 --> 00:11:05.175 let's say from Shutterstock, Shutterstock 243 00:11:05.175 --> 00:11:07.695 by the best library for images. 244 00:11:08.255 --> 00:11:09.335 I know what it's paid. 245 00:11:10.115 --> 00:11:13.295 Yes, it's paid. So go to Shutterstock, take a screen grab 246 00:11:13.355 --> 00:11:14.775 of the image that you like 247 00:11:15.795 --> 00:11:18.555 and you know what I'm inferring to 248 00:11:18.865 --> 00:11:19.865 Yeah, yeah. 249 00:11:19.865 --> 00:11:20.915 Without having it recorded. 250 00:11:21.695 --> 00:11:23.595 You got it. Got it. Thank you. 251 00:11:23.665 --> 00:11:26.035 Wink wink, nudge, nudge. You figured it out from there. 252 00:11:26.655 --> 00:11:29.435 Yes. Got it. 253 00:11:31.225 --> 00:11:32.995 I've sent it in via Zoom chat 254 00:11:33.055 --> 00:11:35.555 and it's also in the WhatsApp group for you 255 00:11:36.535 --> 00:11:37.715 As saw. Thank you, Yuki. 256 00:11:38.065 --> 00:11:40.235 Awesome. Great questions, great questions. 257 00:11:40.415 --> 00:11:43.075 Any other questions before we jump into the training bulk? 258 00:11:43.615 --> 00:11:44.955 If you're just joining, by the way, 259 00:11:44.955 --> 00:11:47.515 we're gonna be talking about bulk content creation. 260 00:11:48.085 --> 00:11:50.795 We're gonna be showing a Gary V strategy that I refer 261 00:11:50.795 --> 00:11:55.035 to sometimes in the workshop, in my workshop that I do in 262 00:11:55.215 --> 00:11:56.515 around the country, around the world. 263 00:11:56.515 --> 00:11:58.195 But we're gonna be going through step by step 264 00:11:58.825 --> 00:12:00.075 exactly how to do it. 265 00:12:00.135 --> 00:12:03.155 So if you've ever wanted to create a ton of great content in 266 00:12:03.155 --> 00:12:05.355 as little a period of time as you possibly can, 267 00:12:05.905 --> 00:12:07.595 then this is, this is a great way to do it. 268 00:12:08.575 --> 00:12:10.675 Uh, any other questions before we get started? 269 00:12:10.725 --> 00:12:13.955 David Ewing, any questions? Are you good over there? 270 00:12:15.125 --> 00:12:17.185 Uh, you know, this being my, uh, first meeting, 271 00:12:17.425 --> 00:12:18.545 I, uh, got a lot to learn. 272 00:12:18.645 --> 00:12:19.985 So better to be silent and thought 273 00:12:19.985 --> 00:12:21.665 of fooled than we can remove all doubt. 274 00:12:21.845 --> 00:12:23.625 So, uh, that, that's where I'm at right now. 275 00:12:23.915 --> 00:12:26.425 Right on brother. Alright, Michael. Good to see you. 276 00:12:27.715 --> 00:12:31.435 A Neil. Alright. Alright, Phil, let's jump into it. 277 00:12:32.175 --> 00:12:33.315 Uh, unless there's, 278 00:12:33.315 --> 00:12:35.195 and raise your hand if you do have a question. 279 00:12:35.695 --> 00:12:38.435 But what we're gonna do is we're gonna talk about 280 00:12:38.625 --> 00:12:39.835 bulk content creation. 281 00:12:39.855 --> 00:12:43.785 So let me just, uh, make this bigger now. 282 00:12:44.325 --> 00:12:45.985 If you are just joining, this is actually, 283 00:12:45.985 --> 00:12:47.145 you're joining at a great time. 284 00:12:47.645 --> 00:12:50.065 If you've been with us a while, it's a great time. 285 00:12:50.725 --> 00:12:53.665 Um, we are in the process of designing 286 00:12:54.125 --> 00:12:57.425 and recording all of our 10 day AI bootcamp 2.0. 287 00:12:57.845 --> 00:12:59.905 So if you are just joining, don't worry, go 288 00:12:59.905 --> 00:13:01.185 through the course, go through all the stuff 289 00:13:01.185 --> 00:13:03.065 that you're doing, and all this stuff 290 00:13:03.165 --> 00:13:04.265 is gonna be available to you. 291 00:13:04.705 --> 00:13:07.745 'cause we've now updated the 10 day AI bootcamp. 292 00:13:07.805 --> 00:13:10.505 So welcome to the 10 day AI Bootcamp 2.0. 293 00:13:10.965 --> 00:13:13.105 Um, in this module we're talking about 294 00:13:13.495 --> 00:13:14.665 bulk content creation. 295 00:13:14.725 --> 00:13:18.705 So just as a as context for this, I'm gonna walk you 296 00:13:18.705 --> 00:13:20.825 through kind of where we are in 2.0. 297 00:13:21.325 --> 00:13:23.785 Get right into the bulk content creation, do a case study, 298 00:13:24.165 --> 00:13:26.145 and then Reha is gonna go through a live demo. 299 00:13:26.205 --> 00:13:29.065 And then really we encourage questions and, um, 300 00:13:29.325 --> 00:13:30.465 and your participation. 301 00:13:30.565 --> 00:13:32.775 So as you know, 302 00:13:33.395 --> 00:13:35.695 the elite marketing method really has four pillars. 303 00:13:35.695 --> 00:13:36.935 There's strategy, production, 304 00:13:37.335 --> 00:13:38.415 distribution, and optimization. 305 00:13:38.795 --> 00:13:40.535 We went through all the strategy modules. 306 00:13:40.755 --> 00:13:43.335 We went through the production modules last few, few calls. 307 00:13:43.675 --> 00:13:45.775 Now we're in the distri distribution. 308 00:13:46.515 --> 00:13:49.695 Um, and so that's what we're gonna be talking about today. 309 00:13:50.225 --> 00:13:53.735 Today is bulk content creation and distribution. 310 00:13:54.165 --> 00:13:55.775 Everybody knows how to create content. 311 00:13:55.775 --> 00:13:57.935 Everybody knows how to create images and video, 312 00:13:58.275 --> 00:14:00.055 but how do you do it in the least amount of time 313 00:14:00.475 --> 00:14:02.055 and still have the greatest impact? 314 00:14:02.055 --> 00:14:03.455 That's what we're talking about today. 315 00:14:03.765 --> 00:14:05.215 Whether you're a dealership, 316 00:14:05.215 --> 00:14:06.775 whether you're a professional services firm, 317 00:14:06.775 --> 00:14:10.815 whether you're an author, no matter what you do, uh, 318 00:14:11.105 --> 00:14:14.415 government, there's still a need for content 319 00:14:14.915 --> 00:14:16.255 and a limited amount of time. 320 00:14:16.275 --> 00:14:17.575 So this is what we're gonna be talking about. 321 00:14:17.605 --> 00:14:19.215 Bulk content creation, distribution, 322 00:14:19.885 --> 00:14:21.415 marketing is not a bottleneck. 323 00:14:21.415 --> 00:14:23.295 Everybody knows they can create lots of content. 324 00:14:23.375 --> 00:14:25.255 They create lots of videos, they create images, 325 00:14:25.255 --> 00:14:26.255 they create all this stuff. 326 00:14:26.515 --> 00:14:28.495 But the challenge, of course is distribution. 327 00:14:28.675 --> 00:14:30.015 How do you get it out into the world? 328 00:14:32.105 --> 00:14:35.965 In my workshops, I talk a little bit about this, where, um, 329 00:14:37.105 --> 00:14:38.085 uh, oh, sorry, this is one 330 00:14:38.085 --> 00:14:38.725 other thing we were talking about. 331 00:14:38.745 --> 00:14:40.485 So here's what we've covered. 332 00:14:41.385 --> 00:14:42.885 If you're just joining us, 333 00:14:43.425 --> 00:14:46.005 you can go back into the vault if you'd like. 334 00:14:46.505 --> 00:14:48.325 Um, we covered social media content, 335 00:14:48.505 --> 00:14:50.885 we covered email marketing, we covered blogs, 336 00:14:50.885 --> 00:14:54.285 we co covered generating images and generating AI videos. 337 00:14:54.425 --> 00:14:57.685 For many of you, this might be your first weekly live group 338 00:14:57.715 --> 00:14:59.205 call or second or third. 339 00:14:59.225 --> 00:15:00.125 And you've just kind of 340 00:15:00.125 --> 00:15:01.725 started and you're wondering where we go. I just 341 00:15:01.725 --> 00:15:02.725 Call in about our image team. This 342 00:15:02.725 --> 00:15:03.645 is Mike, how can I help you? 343 00:15:04.845 --> 00:15:06.765 Somebody, uh, mute. I'm gonna put you on mute, Mike. 344 00:15:07.065 --> 00:15:08.285 Uh, let's everybody mute your thing. 345 00:15:08.285 --> 00:15:10.405 Unless, unless you're, you're on. 346 00:15:10.745 --> 00:15:12.125 Um, here's what we covered so far. 347 00:15:12.125 --> 00:15:14.645 Social media content, emails, blogs, generating images, 348 00:15:14.705 --> 00:15:15.765 and generating AI videos. 349 00:15:16.105 --> 00:15:20.125 If you do want to go see that, just know 350 00:15:20.195 --> 00:15:21.605 that you've gotten onboarded 351 00:15:21.665 --> 00:15:22.925 and you would've gotten access 352 00:15:22.925 --> 00:15:25.085 to something called the private Facebook group or the Vault. 353 00:15:25.555 --> 00:15:28.165 Take a look in that all this content is in there, 354 00:15:28.345 --> 00:15:29.885 or drop us in over the WhatsApp channel. 355 00:15:29.885 --> 00:15:31.325 We'll share any trainings that you need. 356 00:15:32.265 --> 00:15:33.685 Here's what we're gonna need to be doing today. 357 00:15:34.225 --> 00:15:36.805 All you're gonna need is four tools, chat, bt, 358 00:15:36.805 --> 00:15:41.565 which everybody has cusso.ai, cap cut and captions. 359 00:15:41.755 --> 00:15:45.645 This is like your suite of tools that can take all 360 00:15:45.645 --> 00:15:48.285 of your bulk content creation to the next level. 361 00:15:48.415 --> 00:15:52.725 Those four tools, we're talking about maybe 75 bucks a 362 00:15:52.725 --> 00:15:55.605 month, which would replace an entire editing team. 363 00:15:58.025 --> 00:16:00.845 So diving into it, what if you could create 30 days 364 00:16:00.845 --> 00:16:02.005 of content, like one day, 365 00:16:02.065 --> 00:16:03.845 and by one day, I really mean about an hour, 366 00:16:03.855 --> 00:16:04.885 maybe 90 minutes. 367 00:16:05.275 --> 00:16:06.605 There's a way to do that. 368 00:16:06.745 --> 00:16:09.085 The myth is content creation is time consuming. 369 00:16:09.125 --> 00:16:12.005 I don't have time to create content. I'm busy right now. 370 00:16:12.205 --> 00:16:14.365 I have the AI tools, but I just don't have time. 371 00:16:14.865 --> 00:16:16.805 The truth is, with a couple of AI tools 372 00:16:16.905 --> 00:16:18.605 and the right strategy, you can create a massive 373 00:16:18.605 --> 00:16:19.685 amount of content fast. 374 00:16:20.425 --> 00:16:22.245 Um, here's the three secrets. 375 00:16:23.385 --> 00:16:27.605 One strategy is blog to social content, 376 00:16:28.275 --> 00:16:29.325 blog to social content. 377 00:16:29.435 --> 00:16:30.885 I'll show you exactly what that is. 378 00:16:31.385 --> 00:16:35.645 Uh, the second secret, it's a podcast to social content. 379 00:16:36.145 --> 00:16:37.885 And the third is using AI agents 380 00:16:38.195 --> 00:16:40.045 that we're gonna cover in another module here. 381 00:16:40.305 --> 00:16:43.525 But I want to tackle these first two on this call. 382 00:16:44.265 --> 00:16:46.645 And these have been a secret weapon of ours. 383 00:16:47.295 --> 00:16:48.645 We've used them successfully. 384 00:16:48.855 --> 00:16:51.045 We've seen other businesses use 'em successfully. 385 00:16:51.045 --> 00:16:54.085 And again, I don't care whether it's a a dealership, uh, 386 00:16:54.185 --> 00:16:56.885 it could be for fence, it could be for landscaping, 387 00:16:56.905 --> 00:16:59.245 it could be for fitness, it could be for darn near anything. 388 00:16:59.585 --> 00:17:00.885 But we're gonna walk you through secret 389 00:17:01.045 --> 00:17:02.285 number one and secret number two. 390 00:17:03.875 --> 00:17:05.365 Okay, blogs. 391 00:17:05.555 --> 00:17:06.845 This is one of my favorites 392 00:17:06.845 --> 00:17:09.085 because, um, you'll have access to this. 393 00:17:09.305 --> 00:17:13.245 In fact, Yuki will drop the link into the chat. 394 00:17:14.105 --> 00:17:18.605 And, um, this is sort of a recap from a previous module, 395 00:17:18.665 --> 00:17:20.085 but I'm gonna put it into context. 396 00:17:20.915 --> 00:17:23.565 Many of you have already gone through this piece 397 00:17:23.565 --> 00:17:25.165 of the workshop or piece of the course 398 00:17:25.535 --> 00:17:28.085 where you've seen the Buzzfeed blog prompt. 399 00:17:28.955 --> 00:17:30.685 What is it? How does it work? 400 00:17:30.785 --> 00:17:33.165 And how's it work in connection with creating awesome video? 401 00:17:34.145 --> 00:17:36.165 The Buzzfeed blog prompt is simply this. 402 00:17:36.305 --> 00:17:38.205 It is a prompt to be used 403 00:17:39.055 --> 00:17:41.605 after you create your ideal customer profile 404 00:17:41.665 --> 00:17:42.725 and your core messaging. 405 00:17:43.155 --> 00:17:46.045 Once you've got that, your ideal customer profile 406 00:17:46.045 --> 00:17:47.485 and your core messaging locked in, 407 00:17:47.945 --> 00:17:50.525 and we've done that in previous modules, if you want access 408 00:17:50.525 --> 00:17:51.845 to that, check out the live group, 409 00:17:51.905 --> 00:17:53.365 uh, Facebook group or message us. 410 00:17:54.225 --> 00:17:55.925 But once you've created your ICP, 411 00:17:55.925 --> 00:17:57.085 your Ideal Customer profile 412 00:17:57.085 --> 00:17:58.965 and your core messaging, you can copy 413 00:17:59.025 --> 00:18:02.245 and paste this blog prompt right in that thread. 414 00:18:03.065 --> 00:18:05.565 And then if you see right here, let me see. 415 00:18:05.645 --> 00:18:10.595 I think I can probably draw this. Um, yeah, cool. 416 00:18:10.615 --> 00:18:11.955 I'm gonna draw something here. 417 00:18:13.375 --> 00:18:16.995 Um, right here you'll see this. Can you all see that? 418 00:18:18.415 --> 00:18:23.355 And this secrets or mistakes and no 419 00:18:23.575 --> 00:18:25.635 or avoid, you're gonna be filling that in. 420 00:18:26.675 --> 00:18:30.775 So ideal customer profile, core messaging, 421 00:18:31.355 --> 00:18:33.375 you're gonna go to the link that Yuki sent 422 00:18:34.905 --> 00:18:37.045 and you're gonna copy and paste out of the same thread. 423 00:18:37.065 --> 00:18:38.605 And we'll do a live demo here in a second. 424 00:18:38.605 --> 00:18:39.765 So you'll get a chance to see this. 425 00:18:40.185 --> 00:18:41.925 You only have to answer a couple questions. 426 00:18:42.545 --> 00:18:44.445 Number my recommendation. 427 00:18:44.445 --> 00:18:46.165 First time you do this, just do the number seven. 428 00:18:46.665 --> 00:18:48.205 So you're gonna do the top seven. 429 00:18:48.745 --> 00:18:51.925 So a blog, the best blogs will have lists. 430 00:18:52.335 --> 00:18:53.725 Lists are easy to consume. 431 00:18:54.645 --> 00:18:56.205 Consumers know where they are in the list. 432 00:18:56.345 --> 00:18:57.725 1, 2, 3, 4, 5, 6, 7. 433 00:18:58.575 --> 00:19:00.565 Lists are really, really easy to consume. 434 00:19:01.185 --> 00:19:05.125 Second, you're gonna be educating people on secrets to get 435 00:19:05.125 --> 00:19:07.885 what they want or mistakes to avoid. 436 00:19:07.975 --> 00:19:09.165 Those are some of the easiest 437 00:19:09.345 --> 00:19:11.125 and the best ways to create blogs. 438 00:19:11.155 --> 00:19:12.405 They're really compelling 439 00:19:12.425 --> 00:19:14.085 and they work off of the Buzzfeed model. 440 00:19:14.105 --> 00:19:15.685 And we call it the Buzzfeed blog prompt. 441 00:19:16.345 --> 00:19:18.085 The best blogs, some 442 00:19:18.085 --> 00:19:20.845 of the best blogs on the planet are Buzzfeed blogs. 443 00:19:21.195 --> 00:19:24.685 They educate, they entertain, and they sell. 444 00:19:25.465 --> 00:19:27.645 And that's what really most people want for their blogs. 445 00:19:27.645 --> 00:19:30.325 They want to entertain, educate, and sell lists. 446 00:19:30.795 --> 00:19:34.285 Make it very easy to educate somebody and entertain them. 447 00:19:34.585 --> 00:19:36.925 And they're also written in a very entertaining style. 448 00:19:37.505 --> 00:19:39.725 The buzzfeed blog prompt will do that for you when it, 449 00:19:39.725 --> 00:19:41.645 when you already have your ICP in your, 450 00:19:41.705 --> 00:19:43.085 in your core message in there. 451 00:19:43.535 --> 00:19:44.965 Three decisions you need to make. 452 00:19:45.035 --> 00:19:46.965 What number, how many number of items, 453 00:19:47.145 --> 00:19:48.805 how many numbers are gonna be in your list? 454 00:19:49.405 --> 00:19:53.485 I say seven. Then you're gonna choose secrets or mistakes. 455 00:19:54.385 --> 00:19:56.965 I'm gonna recommend your first blog. Choose mistakes. 456 00:19:57.345 --> 00:20:00.925 So say the top seven mistakes every ideal customer 457 00:20:00.925 --> 00:20:02.045 needs to avoid. 458 00:20:02.795 --> 00:20:05.405 Just do that and then hit enter. 459 00:20:05.505 --> 00:20:08.205 And you're gonna get a great, uh, great blog. 460 00:20:08.665 --> 00:20:10.925 Let me pause for a second. Make sure everybody's with me. 461 00:20:11.385 --> 00:20:13.405 Any hands. Show me any hands if I've lost 462 00:20:13.405 --> 00:20:15.005 anybody 'cause I'm describing it. 463 00:20:15.445 --> 00:20:15.725 I think 464 00:20:24.075 --> 00:20:25.525 everybody has probably gotta be, 465 00:20:25.525 --> 00:20:27.005 we'll do a live demo here in just a second. 466 00:20:28.315 --> 00:20:29.935 So those are literally that. 467 00:20:33.975 --> 00:20:35.315 That's it. They hit generate. 468 00:20:35.695 --> 00:20:37.755 And then once you hit generate, you're gonna get a great 469 00:20:37.825 --> 00:20:40.035 blog and it'll be the seven mistakes 470 00:20:40.505 --> 00:20:44.155 that every ideal customer of yours needs to avoid. 471 00:20:44.215 --> 00:20:46.275 Or the seven secrets to get what they want. 472 00:20:47.865 --> 00:20:49.445 Here's where the strategy comes in. 473 00:20:49.955 --> 00:20:51.845 Once you have that prompt set 474 00:20:51.845 --> 00:20:53.285 or once you have that blog result, 475 00:20:53.305 --> 00:20:54.365 set that aside for a second. 476 00:20:55.265 --> 00:20:57.445 Here's Gary v's. Content pyramid. 477 00:20:58.105 --> 00:21:02.285 And here's something Houston charge $80,000 a month to do. 478 00:21:02.625 --> 00:21:06.085 He would have somebody create a long form video 479 00:21:06.905 --> 00:21:09.365 and once you created say a 45 minute, 30 minute, 480 00:21:09.435 --> 00:21:12.165 hour long video, he would then repurpose 481 00:21:12.165 --> 00:21:13.925 that into short form pieces of content 482 00:21:14.025 --> 00:21:16.045 and distribute across social media channels. 483 00:21:16.385 --> 00:21:20.765 So Maria, um, she sells large programs 484 00:21:20.785 --> 00:21:23.885 to governments and sometimes it's a complicated sale. 485 00:21:24.345 --> 00:21:28.205 But she could do a podcast talking about how 486 00:21:28.205 --> 00:21:31.725 to do something secrets, uh, for government, 487 00:21:31.935 --> 00:21:34.685 government agencies to get more of what they want 488 00:21:35.025 --> 00:21:36.685 and do a long form podcast 489 00:21:37.105 --> 00:21:39.165 and talk about the seven things that she's noticed 490 00:21:39.395 --> 00:21:42.525 that accelerate the process for governments, reduce costs, 491 00:21:43.325 --> 00:21:46.005 increase benefits, and do a long form piece of content 492 00:21:46.545 --> 00:21:49.925 and use that blog prompt as a sort of a script. 493 00:21:50.835 --> 00:21:53.485 Then the goal is to repurpose that content very quickly 494 00:21:53.545 --> 00:21:55.165 and chop that up and distribute across 495 00:21:55.165 --> 00:21:56.205 social media channels. 496 00:21:56.665 --> 00:22:00.605 So how do you do all that stuff? Um, we'll show you how. 497 00:22:01.305 --> 00:22:05.435 Here's basically the flow going from a blog 498 00:22:06.495 --> 00:22:10.155 to filming a video, producing the long form content 499 00:22:10.375 --> 00:22:11.915 and then creating short form content. 500 00:22:12.065 --> 00:22:14.915 What we're gonna do, I'm gonna turn it over to Resha here 501 00:22:14.975 --> 00:22:17.755 and he's gonna walk you through what you do with your blog. 502 00:22:18.925 --> 00:22:22.385 How do you turn that into a script that you could just read 503 00:22:22.965 --> 00:22:26.145 or riff on, produce that long form content 504 00:22:26.405 --> 00:22:28.185 and then edit all that into short form 505 00:22:28.185 --> 00:22:30.105 content really, really simply. 506 00:22:30.165 --> 00:22:32.305 And we'll give you step by step by step, 507 00:22:32.335 --> 00:22:34.665 even your camera settings for your iPhone. 508 00:22:35.445 --> 00:22:36.985 Is everybody with us so far? 509 00:22:37.245 --> 00:22:39.825 And then reach out's gonna do kind of a walkthrough? Yep. 510 00:22:39.925 --> 00:22:42.945 Jay, sorry. You're good. Alright, everybody good? Okay. 511 00:22:43.375 --> 00:22:45.185 Alright. Excellent. Go for it. 512 00:22:45.385 --> 00:22:47.465 Isha and Al's gonna walk you through step by step. 513 00:22:47.475 --> 00:22:48.545 We'll gonna do a live demo 514 00:22:50.635 --> 00:22:53.055 and then I encourage you guys to do this and, 515 00:22:53.055 --> 00:22:55.455 and what I would encourage you to do, you all have the link. 516 00:22:56.195 --> 00:22:58.615 So pull up your ICPs if you have them 517 00:22:58.995 --> 00:23:00.575 and your core messages, you have them 518 00:23:00.835 --> 00:23:02.575 and create your blog now 519 00:23:02.575 --> 00:23:04.615 and then I'd love to actually see somebody's blog 520 00:23:04.615 --> 00:23:06.175 and we'll show you exactly how to do this, 521 00:23:06.595 --> 00:23:09.535 but practice while we're together so 522 00:23:09.535 --> 00:23:11.255 that you could get an experience of doing this. 523 00:23:12.415 --> 00:23:13.825 Exactly. Awesome. 524 00:23:14.125 --> 00:23:15.185 So the flow, uh, 525 00:23:15.215 --> 00:23:19.705 that Scott was talking about previously is we take content, 526 00:23:21.015 --> 00:23:23.165 sorry, lemme scroll up a little bit. 527 00:23:25.265 --> 00:23:29.215 This flow. So the flow 528 00:23:29.215 --> 00:23:31.495 that Scott was talking about is how do we, 529 00:23:31.875 --> 00:23:33.935 the content pyramid, how do we take a pillar piece 530 00:23:33.935 --> 00:23:37.895 of content and actually get 90 days worth 531 00:23:37.915 --> 00:23:38.935 of content from it? 532 00:23:39.435 --> 00:23:42.255 So in previous reels we have, in previous modules, 533 00:23:42.275 --> 00:23:44.855 we have talked about the Buzzfeed blog prompt 534 00:23:45.065 --> 00:23:46.965 and Scott showed you that in the training. 535 00:23:48.225 --> 00:23:51.805 So we will take a blog, we'll create a blog, we will then, 536 00:23:51.805 --> 00:23:54.525 ideally you will then film a video with the blog. 537 00:23:54.525 --> 00:23:56.725 If you're not comfortable in front of the camera, 538 00:23:56.905 --> 00:24:00.085 you can also Hagen yourself and do that, do it that way. 539 00:24:00.425 --> 00:24:02.445 And you take that video, that piece 540 00:24:02.445 --> 00:24:05.605 of content then becomes the long form content for YouTube. 541 00:24:06.015 --> 00:24:08.965 Seven mistakes to avoid before your wedding 542 00:24:09.625 --> 00:24:11.405 or uh, uh, five things your 543 00:24:11.405 --> 00:24:12.845 photographer doesn't want you to know. 544 00:24:13.465 --> 00:24:17.805 Or listicles listicles type blogs 545 00:24:17.805 --> 00:24:20.325 or six steps to success in business, 546 00:24:20.945 --> 00:24:24.245 or seven ways to make sure you have your successful exit. 547 00:24:24.985 --> 00:24:26.805 Uh, it's listicles like that. 548 00:24:27.025 --> 00:24:29.805 You can use that, create the blog, film, the video, 549 00:24:29.905 --> 00:24:33.245 and that becomes your long form pillar content on YouTube. 550 00:24:33.665 --> 00:24:35.845 And at the very end, you chop it up 551 00:24:35.865 --> 00:24:40.205 and the seven mistakes becomes seven individual reels. 552 00:24:40.905 --> 00:24:43.565 The five things your photographer doesn't want you 553 00:24:43.565 --> 00:24:46.365 to know becomes five different reels. 554 00:24:46.905 --> 00:24:50.405 So that is how you kind of repurpose a blog, 555 00:24:50.765 --> 00:24:53.525 a listicle blog into short form piece of content. 556 00:24:53.985 --> 00:24:55.885 Now you may ask, how do I exactly do that? 557 00:24:56.225 --> 00:24:59.085 Do I have to sit through, edit all of them individually? 558 00:24:59.425 --> 00:25:01.725 No, you don't have to. If you wanted to, you could. 559 00:25:02.425 --> 00:25:04.805 But we will talk about how to automate this. 560 00:25:05.095 --> 00:25:07.965 Again, a refresher, the Buzzfeed blog prompt. 561 00:25:08.105 --> 00:25:10.285 We will drop the link in the chat. 562 00:25:10.705 --> 00:25:12.485 You if you can help with that. Yep. 563 00:25:12.625 --> 00:25:15.245 You can get it in three seconds. You can get that. 564 00:25:15.985 --> 00:25:20.475 So in this page you will see all the prompts. 565 00:25:20.535 --> 00:25:23.795 You scroll down to the Buzzfeed blog prompt. 566 00:25:23.935 --> 00:25:26.555 You can just search for it by pressing control F 567 00:25:26.555 --> 00:25:30.195 for command F and you will find this prompt, 568 00:25:30.195 --> 00:25:31.475 then you copy this prompt. 569 00:25:31.815 --> 00:25:34.195 And, uh, forgive me, I just thought of something Taylor, 570 00:25:34.215 --> 00:25:37.035 if you don't mind, I'd love to, I'd love to go back 571 00:25:37.035 --> 00:25:38.235 and forth with you 'cause I think 572 00:25:38.815 --> 00:25:40.955 Robert actually has a podcast studio. 573 00:25:41.095 --> 00:25:43.835 So if you pulled up just on the side, pulled up your ICP 574 00:25:43.835 --> 00:25:46.075 and your core message from one of your, your, uh, 575 00:25:46.125 --> 00:25:48.075 ideal customer profiles and do this with us. 576 00:25:48.135 --> 00:25:49.595 Mm-hmm. Maybe we can go back and forth 577 00:25:49.595 --> 00:25:50.635 and we can work with you on it. 578 00:25:50.635 --> 00:25:52.755 Just like start to show everybody in real time 579 00:25:52.775 --> 00:25:54.835 how, how it would pull together. Is that okay? 580 00:25:55.225 --> 00:25:57.795 Yeah. Let me um, find it on my laptop here. 581 00:25:58.425 --> 00:26:01.555 Cool. Cool. Yeah, pull up your ICP and your core message. 582 00:26:01.575 --> 00:26:02.675 It doesn't have to be perfect, perfect. 583 00:26:02.705 --> 00:26:03.995 Just for exercise sakes. 584 00:26:05.775 --> 00:26:10.115 Awesome. So you paste that into your chat thread. 585 00:26:10.575 --> 00:26:13.795 Now do note that you have to use the same chat thread 586 00:26:13.795 --> 00:26:16.395 where you have been doing your ideal customer persona, 587 00:26:16.395 --> 00:26:17.435 your core messages 588 00:26:17.855 --> 00:26:21.475 or as the result will be off, use it in the same chat thread 589 00:26:22.015 --> 00:26:24.515 or if you have a GPT bot created 590 00:26:24.895 --> 00:26:27.475 as we have recommended in our training, 591 00:26:27.655 --> 00:26:29.315 you should use the GPT bot. 592 00:26:29.945 --> 00:26:31.035 Wait, I'm sorry, Isha. 593 00:26:31.195 --> 00:26:33.155 I, I, I might, I might have missed something here. 594 00:26:33.295 --> 00:26:37.515 So above this would assume that they've typed in their ICP 595 00:26:37.515 --> 00:26:41.075 and their core message, all that stuff above, um, is, 596 00:26:41.695 --> 00:26:42.955 is something from a different prompt. 597 00:26:44.105 --> 00:26:46.445 Uh, this is a previous chat then. 598 00:26:46.585 --> 00:26:48.005 Oh, okay. This is a previous chat then. 599 00:26:48.005 --> 00:26:49.725 So yours won't look like that. 600 00:26:49.935 --> 00:26:51.805 Yours will just have probably your ICP 601 00:26:51.805 --> 00:26:54.125 and your core messaging in, and you're gonna copy 602 00:26:54.145 --> 00:26:56.005 and paste the Buzzfeed, uh, prompt 603 00:26:56.795 --> 00:26:58.525 into chat GBT in the same thread. 604 00:26:58.525 --> 00:26:59.565 Alright, thank you ef. 605 00:26:59.835 --> 00:27:00.925 Exactly, exactly. 606 00:27:02.225 --> 00:27:05.525 So it should start off, so this is where we started off. 607 00:27:05.545 --> 00:27:07.965 So yeah, Oura is loaded in here. 608 00:27:08.425 --> 00:27:11.685 So we are using the same chat thread where our persona is, 609 00:27:11.685 --> 00:27:13.085 where our core messaging is, 610 00:27:13.085 --> 00:27:15.485 where we have worked our marketing. 611 00:27:16.945 --> 00:27:20.445 So when you put the prompt in, there is only 612 00:27:21.005 --> 00:27:23.245 a few things you need to be aware of. Three 613 00:27:23.245 --> 00:27:24.645 Things, yeah, the number seven, 614 00:27:24.695 --> 00:27:28.205 we're gonna do the number seven and let's do mistakes. 615 00:27:28.745 --> 00:27:31.245 And notice he's just gonna delete secrets. 616 00:27:31.795 --> 00:27:34.565 Secrets or, so it's, so it's gonna read listicle, 617 00:27:34.845 --> 00:27:36.165 focusing on the top seven mistakes 618 00:27:36.675 --> 00:27:40.805 that every ideal customer needs to and we'll get rid of no 619 00:27:41.025 --> 00:27:42.885 or so it'll read a void. 620 00:27:43.305 --> 00:27:44.445 If you wanted to flip it 621 00:27:44.465 --> 00:27:46.165 and do secrets you could do top seven. 622 00:27:46.945 --> 00:27:48.325 Uh, and it erase mistakes. 623 00:27:48.665 --> 00:27:49.805 And so it reads secrets 624 00:27:49.805 --> 00:27:51.245 that every ideal customer needs to know. 625 00:27:51.625 --> 00:27:52.645 And that's literally it. 626 00:27:55.405 --> 00:27:58.395 Everything else is a prompt and a framework for you. 627 00:27:58.775 --> 00:28:00.315 And it's gonna create the listicle, 628 00:28:00.315 --> 00:28:02.595 it's gonna create the real buzzfeed worthy title 629 00:28:03.135 --> 00:28:04.955 and it's gonna create the blog, everything. 630 00:28:04.955 --> 00:28:07.195 You'll even have a call to action link to your website, 631 00:28:07.445 --> 00:28:10.555 everything that you've already, uh, primed chat, GBT with. 632 00:28:12.305 --> 00:28:14.415 There we go. It's coming up with a blog. 633 00:28:14.435 --> 00:28:17.775 And again, we have covered the blog in detail in a previous 634 00:28:17.835 --> 00:28:21.215 module and this is exactly how you, 635 00:28:21.215 --> 00:28:23.615 so you'll see it'll start to generate the seven 636 00:28:24.285 --> 00:28:26.815 different parts of this listicle 637 00:28:27.845 --> 00:28:29.655 Once and by the, and by the way, sorry, sorry, 638 00:28:29.655 --> 00:28:30.695 I'm gonna just say one other thing. 639 00:28:31.395 --> 00:28:34.895 So all the content creators out here, you'll get this, 640 00:28:34.895 --> 00:28:36.535 but I wanna bring this point home. 641 00:28:37.685 --> 00:28:39.735 This is also combining a couple other things. 642 00:28:39.735 --> 00:28:41.735 Wouldn't it be cool to create one piece of content 643 00:28:41.765 --> 00:28:45.415 that you could use as a blog, as an email series 644 00:28:46.275 --> 00:28:49.295 as content drip seven times, uh, 645 00:28:49.295 --> 00:28:52.535 throughout the next seven weeks of content as well 646 00:28:52.535 --> 00:28:55.735 as a video, as well as lots of little clips of video. 647 00:28:56.515 --> 00:28:59.735 So what this is like, this is a really, really powerful move 648 00:28:59.735 --> 00:29:02.375 because you all are strapped for time. 649 00:29:03.275 --> 00:29:06.135 You all are, are, are trying to play this game 650 00:29:06.395 --> 00:29:08.535 of beat the clock every single day. 651 00:29:08.955 --> 00:29:11.575 So what if you could create one piece of content, a blog, 652 00:29:11.955 --> 00:29:15.575 and that blog could be repurposed as a full length video, 653 00:29:16.385 --> 00:29:20.695 seven micro clips of content video, seven static images 654 00:29:21.035 --> 00:29:24.055 for posts and a seven touch email campaign. 655 00:29:24.165 --> 00:29:25.775 This can be with this type of blog. 656 00:29:26.135 --> 00:29:27.175 I wanna just get that across 657 00:29:27.175 --> 00:29:30.535 that this is like a multi multipurpose thing that we've used 658 00:29:30.715 --> 00:29:32.975 and seen it used successfully many, many times. 659 00:29:34.615 --> 00:29:38.955 That's right. Now since it has generated the entire blog, 660 00:29:39.015 --> 00:29:41.035 it has also given us schema markups. 661 00:29:41.085 --> 00:29:43.525 So you can actually use this as a blog on your website. 662 00:29:43.555 --> 00:29:45.325 Like Scott mentioned, this can be used 663 00:29:45.465 --> 00:29:47.005 for multiple purposes. 664 00:29:47.745 --> 00:29:52.285 We are going to copy this part out 665 00:29:54.635 --> 00:29:56.565 till the actual blog itself. 666 00:29:56.625 --> 00:29:58.325 We don't want the SEO keyword 667 00:29:58.325 --> 00:30:01.125 because we are not going to use that at this moment. 668 00:30:01.875 --> 00:30:06.755 It's just gonna save it to a Google doc. There we go. 669 00:30:10.335 --> 00:30:11.745 Make it setup. 670 00:30:17.255 --> 00:30:19.905 Alright, so this is our entire blog. 671 00:30:20.205 --> 00:30:23.345 Now the goal is that this entire thing 672 00:30:23.415 --> 00:30:24.985 becomes a video script. 673 00:30:25.085 --> 00:30:26.825 So I'll go back to the presentation. 674 00:30:27.285 --> 00:30:29.625 In this case study, we got the blog, 675 00:30:29.935 --> 00:30:33.385 five year marketing agency, five game changing benefits 676 00:30:33.385 --> 00:30:35.505 of training a virtual assistant in ai. 677 00:30:35.505 --> 00:30:39.105 This was the blog that we got in our case study very similar 678 00:30:39.805 --> 00:30:42.105 to the one that we generated just now. 679 00:30:43.155 --> 00:30:46.425 After this, we are going to type in a prompt saying, 680 00:30:46.425 --> 00:30:48.465 convert this blog into a video script. 681 00:30:48.485 --> 00:30:51.465 And like Scott mentioned, you can say, 682 00:30:51.465 --> 00:30:54.905 convert this blog into seven posts for LinkedIn. 683 00:30:54.905 --> 00:30:59.065 Convert this blog into a seven touch email sequence, uh, 684 00:30:59.065 --> 00:31:00.665 using the soap opera framework. 685 00:31:01.085 --> 00:31:05.865 So you can use this pillar piece of content for a lot, 686 00:31:06.485 --> 00:31:10.705 lot of different things, emails, LinkedIn, content reels, 687 00:31:11.075 --> 00:31:13.185 short form content, like we'll be showing you right now, 688 00:31:13.525 --> 00:31:14.665 and so on and so forth. 689 00:31:14.685 --> 00:31:16.305 So that's the power of this blog. 690 00:31:16.305 --> 00:31:19.345 So we are going to type in convert this blog 691 00:31:22.365 --> 00:31:23.895 into a video script, 692 00:31:32.645 --> 00:31:32.995 right? 693 00:31:33.125 --> 00:31:35.875 It'll do an entire video script for you 694 00:31:40.295 --> 00:31:42.715 and it's going to generate it all for you. 695 00:31:43.415 --> 00:31:47.235 Now, in the interest of time, I will skip to 696 00:31:47.235 --> 00:31:48.875 what exactly you're going to do with it. 697 00:31:48.935 --> 00:31:49.955 So your blog is ready, 698 00:31:49.955 --> 00:31:52.275 which you converted into a video script, 699 00:31:52.935 --> 00:31:54.835 and now you go to film the content 700 00:31:55.255 --> 00:31:56.795 and you may ask, how do I do that? 701 00:31:56.935 --> 00:32:00.395 You take your phone, put it on a tripod, hit record. 702 00:32:01.365 --> 00:32:04.505 Uh, there is captions. AI has a teleprompted built in. 703 00:32:04.505 --> 00:32:06.305 If you wanted to use captions ai, 704 00:32:06.475 --> 00:32:08.945 there is another tool called Prompt Smart, uh, 705 00:32:09.855 --> 00:32:10.915 was it Prompts part? 706 00:32:10.995 --> 00:32:12.475 Yeah, prompt Smart. I'll show you. 707 00:32:12.555 --> 00:32:13.715 I got, I use Prompt Smart, 708 00:32:14.595 --> 00:32:17.335 Prompt Smart is another app that you can use to 709 00:32:17.355 --> 00:32:18.375 as a teleprompter. 710 00:32:18.805 --> 00:32:22.575 That is the icon if you, uh, search, look it up. 711 00:32:22.575 --> 00:32:25.295 Yeah, there we go. Perfect. Thank you. That is Prompt Smart. 712 00:32:26.355 --> 00:32:28.335 And then there's also teleprompter. 713 00:32:28.355 --> 00:32:31.895 So there's tons of free teleprompter apps on the app store. 714 00:32:31.915 --> 00:32:33.855 You can download any one that you like 715 00:32:34.235 --> 00:32:36.335 And they'll even go along with your voice too. 716 00:32:36.765 --> 00:32:38.575 Like if you've ever used a prompt, uh, 717 00:32:38.575 --> 00:32:41.565 before, sometimes the prompt will start scrolling 718 00:32:41.565 --> 00:32:42.925 and it scrolls past your voice, 719 00:32:42.945 --> 00:32:45.365 or it's scrolling too slowly, or it's scrolling too fast. 720 00:32:45.665 --> 00:32:47.765 Prompt Smart actually matches your voice 721 00:32:47.765 --> 00:32:49.165 so you can go faster or slower 722 00:32:49.985 --> 00:32:54.405 and the scroll will keep tempo with your voice or slow. 723 00:32:54.425 --> 00:32:55.885 If you slow down, it's really good. 724 00:32:57.225 --> 00:33:01.005 Yes. Now this filmed video, you, 725 00:33:01.185 --> 00:33:04.445 you'll put your TelePro your put your script in from chat 726 00:33:04.645 --> 00:33:07.005 GPT, you'll copy the video script that you got 727 00:33:07.665 --> 00:33:09.925 and you will put that into the teleprompter 728 00:33:09.985 --> 00:33:14.165 and riff off, do the seven mistakes that you are doing 729 00:33:14.345 --> 00:33:16.405 by not firing your marketing agency. 730 00:33:17.065 --> 00:33:18.525 And you film that entire video. 731 00:33:19.145 --> 00:33:22.285 The next step is use that entire video 732 00:33:22.385 --> 00:33:24.085 as a long form piece of content. 733 00:33:24.745 --> 00:33:27.165 You can edit that on cap cut if you needed 734 00:33:27.185 --> 00:33:28.445 to add like visuals 735 00:33:28.465 --> 00:33:30.005 and all that good stuff, you can do that. 736 00:33:30.465 --> 00:33:32.725 In fact, I'll show you a hack for that as well. 737 00:33:33.225 --> 00:33:35.605 But that is your long form piece of content 738 00:33:35.795 --> 00:33:36.885 that is good to go. 739 00:33:37.115 --> 00:33:40.485 Content number one scheduled and is out. 740 00:33:41.305 --> 00:33:43.285 So we did the same. Scott did a video 741 00:33:43.465 --> 00:33:46.645 for a five year marketing agency, five Game Changer. Hang 742 00:33:46.645 --> 00:33:47.645 On one one quick sec. Sorry. 743 00:33:47.645 --> 00:33:50.525 Um, what was the name of the teleprompter 744 00:33:50.525 --> 00:33:52.285 that slows Oh, with your voice. 745 00:33:52.395 --> 00:33:54.205 That is called Prompt Smart. 746 00:33:55.225 --> 00:33:58.685 And what we'll do is, uh, I'll go ahead 747 00:33:58.685 --> 00:34:01.845 and pop it in the AI WhatsApp channel. 748 00:34:02.625 --> 00:34:03.445 Um, right now 749 00:34:07.585 --> 00:34:09.125 Go Sorry, go ahead. Go ahead rhel. 750 00:34:09.675 --> 00:34:13.945 Yeah, no, no, no worries. I can also drop in the link. 751 00:34:14.575 --> 00:34:17.125 Okay. In the chat. Alright. 752 00:34:17.365 --> 00:34:18.925 I have dropped in the link in the chat. 753 00:34:19.145 --> 00:34:20.565 If you click on it, it'll take you 754 00:34:20.565 --> 00:34:22.085 to the app store. To the app. 755 00:34:22.665 --> 00:34:26.605 Oh, cool. Alright. Uh, awesome. 756 00:34:26.865 --> 00:34:28.685 So you take that video, you use 757 00:34:28.685 --> 00:34:30.445 that a long form pieces of content. 758 00:34:30.625 --> 00:34:33.925 So five, your marketing agency, five game changing benefits 759 00:34:33.945 --> 00:34:36.085 of training your virtual assistant in ai. 760 00:34:36.175 --> 00:34:37.245 Scott did that video 761 00:34:37.985 --> 00:34:42.005 and we converted that into a long form video on YouTube. 762 00:34:42.385 --> 00:34:43.725 That's one piece of content. 763 00:34:44.705 --> 00:34:49.005 And then what we did is we converted this into micro pieces 764 00:34:49.025 --> 00:34:52.845 of content, five short reels for social media. 765 00:34:53.265 --> 00:34:56.965 How did we do that? We used a tool called QSO ai, 766 00:34:57.725 --> 00:35:01.825 and I will show you QSO in just a second, but 767 00:35:01.825 --> 00:35:04.345 before that, I will do the live demo of qso. 768 00:35:04.765 --> 00:35:07.025 But you may ask before going into qso, 769 00:35:07.175 --> 00:35:09.345 what about camera lighting, editing? 770 00:35:10.225 --> 00:35:12.185 I don't know anything. How do I set up my camera? 771 00:35:12.295 --> 00:35:13.625 What should the lighting be like? 772 00:35:14.405 --> 00:35:17.545 We have an entire technical guide created for you. 773 00:35:17.605 --> 00:35:19.265 You can, I'll just breeze over. 774 00:35:19.265 --> 00:35:23.025 This is, it's a dumbed down version 775 00:35:23.325 --> 00:35:25.185 of everything you need to know 776 00:35:25.185 --> 00:35:27.785 before you hit the record button on your iPhone. 777 00:35:28.845 --> 00:35:33.505 It has exactly how to frame your content so that it's good 778 00:35:33.525 --> 00:35:36.345 for both YouTube and Instagram. 779 00:35:36.885 --> 00:35:39.725 You need to make sure certain guidelines so 780 00:35:39.725 --> 00:35:41.405 that you are zoomed in perfectly. 781 00:35:41.405 --> 00:35:44.325 There are ways to turn on this grid in your camera, 782 00:35:44.545 --> 00:35:46.525 and we have screenshots of how to do 783 00:35:46.525 --> 00:35:48.645 that in this technical guide. 784 00:35:49.215 --> 00:35:51.605 There is, it explained in detail 785 00:35:51.985 --> 00:35:54.525 how you should frame your subject in the, 786 00:35:54.745 --> 00:35:58.325 in the iPhone camera so that it's good for all platforms 787 00:35:58.465 --> 00:36:01.645 or else what happens is this is, uh, 788 00:36:01.665 --> 00:36:04.765 an example if you do not frame it perfectly. Um, 789 00:36:05.645 --> 00:36:08.245 I always sent videos to Resha to help me edit, 790 00:36:08.265 --> 00:36:10.805 but I was so damn close to the, the camera 791 00:36:10.955 --> 00:36:13.445 that he would like, dude, I I have no room 792 00:36:13.445 --> 00:36:14.685 to put the captions. 793 00:36:15.385 --> 00:36:17.045 And so he created this technical 794 00:36:17.045 --> 00:36:18.525 guide actually for me, and we're like, you know what? 795 00:36:18.525 --> 00:36:19.885 Let's repurpose this for everybody. 796 00:36:20.325 --> 00:36:22.205 I don't know if, if, if I'm the only one, 797 00:36:22.205 --> 00:36:23.965 but I would shoot stuff so close to me 798 00:36:23.965 --> 00:36:25.045 that there was unusable. 799 00:36:26.135 --> 00:36:27.355 Yes. So this, uh, 800 00:36:27.415 --> 00:36:30.875 but then right now it's like a walk in the park. 801 00:36:31.015 --> 00:36:35.235 We have the strategy dialed down the shoulders, 802 00:36:35.335 --> 00:36:37.915 the two shoulders between the lines are on the lines 803 00:36:38.055 --> 00:36:39.075 on the vertical lines. 804 00:36:39.575 --> 00:36:41.395 And it's always going to be on point. 805 00:36:41.775 --> 00:36:46.395 You just have to make sure that the eye is on the line, 806 00:36:46.495 --> 00:36:48.835 the line above the top line horizonal line 807 00:36:48.835 --> 00:36:51.595 and the two shoulders are on the two vertical lines. 808 00:36:52.055 --> 00:36:53.555 If you do that as a rule of thumb, 809 00:36:53.705 --> 00:36:55.395 your footage will always be good. 810 00:36:56.535 --> 00:36:58.755 Uh, and lighting, just be in a, 811 00:36:59.355 --> 00:37:02.915 Is there a minimum iPhone version you need, uh, 812 00:37:02.935 --> 00:37:04.835 and software versions to make this work? 813 00:37:04.835 --> 00:37:05.835 Well, 814 00:37:06.095 --> 00:37:10.195 Um, anything above iPhone 10 should be good. 815 00:37:12.965 --> 00:37:14.465 Um, anything above iPhone 10, 816 00:37:14.465 --> 00:37:16.305 there is no minimum requirements. 817 00:37:17.085 --> 00:37:19.545 As long as you can hit record on your iPhone 818 00:37:19.565 --> 00:37:22.185 and set it up on a camera, that should be good. 819 00:37:22.505 --> 00:37:26.065 Anything above an iPhone 10, do quality footage. 820 00:37:31.275 --> 00:37:34.655 All right, awesome. And this has also screenshots of 821 00:37:34.655 --> 00:37:36.495 what settings to use on your iPhone. 822 00:37:36.635 --> 00:37:41.135 You all will have this, uh, in your iPhones 823 00:37:41.355 --> 00:37:43.215 and similar versions, uh, 824 00:37:43.215 --> 00:37:45.775 similar settings available on an Android phone if you 825 00:37:45.775 --> 00:37:46.855 were using Android. 826 00:37:47.435 --> 00:37:48.455 And even if you're not, 827 00:37:48.455 --> 00:37:50.855 you have a professional camera on board, 828 00:37:51.715 --> 00:37:53.975 you have also made sure 829 00:37:53.975 --> 00:37:56.175 that you have those settings in here as well. 830 00:37:56.915 --> 00:38:00.415 So that is the, 831 00:38:00.515 --> 00:38:02.095 uh, technical guide. 832 00:38:03.455 --> 00:38:06.195 And for editing, you can use any of these three tools. 833 00:38:06.615 --> 00:38:08.835 Cap cut. If you were looking to manually jump, 834 00:38:08.835 --> 00:38:10.075 And, and by the way, forgive me, 835 00:38:10.075 --> 00:38:11.995 sometimes people have questions about lighting 836 00:38:12.335 --> 00:38:13.395 or mics or anything. 837 00:38:13.585 --> 00:38:15.875 Anybody have any questions on lighting or mics? 838 00:38:18.285 --> 00:38:20.945 It might be an old, old, um, old news, 839 00:38:21.125 --> 00:38:22.305 but lighting and mics. 840 00:38:22.525 --> 00:38:26.705 Amazon for 99 bucks, you can get just about anything, uh, 841 00:38:26.705 --> 00:38:29.065 that'll solve any kinda lighting issues. 842 00:38:29.925 --> 00:38:31.985 Um, I don't have it in front of me, 843 00:38:32.005 --> 00:38:35.645 but there's some great dual mic clips, uh, on Amazon. 844 00:38:35.955 --> 00:38:38.485 They're really inexpensive and do do the trick. 845 00:38:39.495 --> 00:38:41.115 But any questions? Oh, go ahead. 846 00:38:41.855 --> 00:38:43.995 Do one thing, Scott. In this technical guide, 847 00:38:44.075 --> 00:38:46.275 I believe there already is, but I will add the latest 848 00:38:46.375 --> 00:38:48.795 and greatest technology. Uh, awesome 849 00:38:49.225 --> 00:38:50.225 Technical Guide. 850 00:38:50.385 --> 00:38:52.695 Cool, cool. Awesome. 851 00:38:53.435 --> 00:38:58.115 Uh, so for editing, uh, cap cut is, 852 00:38:58.295 --> 00:39:02.515 uh, the, it, it's, it's easy and fast, but manual. 853 00:39:02.975 --> 00:39:06.275 If you were looking to absolutely do precise editing, 854 00:39:06.615 --> 00:39:07.995 cap cut is great and easy. 855 00:39:08.375 --> 00:39:11.155 If you were looking for something more industrial, 856 00:39:11.325 --> 00:39:14.955 industrial, then you could go for Premier Pro Adobe, 857 00:39:15.005 --> 00:39:16.035 Adobe Premier Pro. 858 00:39:16.035 --> 00:39:17.995 That is also good. That is great. 859 00:39:17.995 --> 00:39:19.395 We use Adobe Premier Pro 860 00:39:19.415 --> 00:39:23.675 and Cap Cut, uh, for AI tools, 861 00:39:23.685 --> 00:39:26.395 which would do the chopping up there is QSO AI 862 00:39:26.455 --> 00:39:27.475 and Opus Clips. 863 00:39:27.475 --> 00:39:29.035 These are the best out there. 864 00:39:29.035 --> 00:39:33.155 And chopping up of longer videos into shorter, uh, 865 00:39:33.265 --> 00:39:37.515 real size Instagram, TikTok, YouTube shot, uh, kind 866 00:39:37.515 --> 00:39:38.635 of videos. 867 00:39:39.335 --> 00:39:42.155 Qso, AI and Opus are the industry best. 868 00:39:42.655 --> 00:39:44.115 And then captions. And 869 00:39:44.115 --> 00:39:45.195 You know what, let's, let's, let's 870 00:39:45.195 --> 00:39:46.315 linger on that for a second. 871 00:39:47.115 --> 00:39:50.755 Cusso is what I refer to in our workshops. 872 00:39:51.055 --> 00:39:53.275 And I'll say, Hey, you could drop, basically copy 873 00:39:53.335 --> 00:39:57.555 and paste the link into CUSO and it edits it up for you. 874 00:39:57.555 --> 00:40:00.595 It does the branding, it gives you virality score. 875 00:40:01.085 --> 00:40:03.835 It'll clip it all for you. It'll find the right clips. 876 00:40:04.255 --> 00:40:05.835 Um, and give everybody an idea. 877 00:40:05.935 --> 00:40:07.395 The difference between, I get this a lot. 878 00:40:07.895 --> 00:40:10.635 What's the difference between Cusso and Opus? 879 00:40:10.735 --> 00:40:13.395 Can I use Opus? Can I use cusso? Yes, you can do both. 880 00:40:13.895 --> 00:40:17.035 But you, you, uh, shared something in the last call, Isha, 881 00:40:17.285 --> 00:40:21.435 which is a key distinction between cusso.ai and Opus 882 00:40:22.095 --> 00:40:23.095 Of course. So 883 00:40:23.095 --> 00:40:26.235 Cusso AI is great 884 00:40:26.305 --> 00:40:28.365 with a lot of things. 885 00:40:28.425 --> 00:40:30.925 Number one is the pillar taking longer 886 00:40:30.925 --> 00:40:32.285 videos and chopping it up. 887 00:40:32.585 --> 00:40:35.965 But QSO AI has some features which are above 888 00:40:35.965 --> 00:40:37.125 and beyond Opus. 889 00:40:37.955 --> 00:40:40.805 What, what are they? Number one is it'll size it up 890 00:40:40.865 --> 00:40:42.605 for different platforms. 891 00:40:43.425 --> 00:40:47.965 Uh, LinkedIn, one to ones, uh, square fours to fives. 892 00:40:48.505 --> 00:40:51.925 It. It just has more flexibility into the sizes of videos 893 00:40:52.035 --> 00:40:53.525 that you can do with qso. 894 00:40:54.145 --> 00:40:58.045 QSO also has an edge with the, uh, branding. 895 00:40:58.155 --> 00:40:59.805 However, with branding, 896 00:40:59.805 --> 00:41:02.445 we recommend using captions, AI for all the editing. 897 00:41:02.905 --> 00:41:05.005 So Q QSO is, 898 00:41:05.265 --> 00:41:08.565 it has much more features available than Opus does. 899 00:41:09.265 --> 00:41:13.005 Why do, why do we still put Opus in our recommendation? 900 00:41:13.195 --> 00:41:16.165 It's sometimes we have seen our students say, uh, 901 00:41:16.725 --> 00:41:20.165 Opus gave me a better chopped up video than, uh, QSO did. 902 00:41:20.465 --> 00:41:22.605 So they fundamentally work the same way. 903 00:41:22.725 --> 00:41:23.885 They work the same models. 904 00:41:24.235 --> 00:41:28.165 Sometimes Opus will give you, let's say 12 clips 905 00:41:28.345 --> 00:41:30.205 and QSO will give you seven clips. 906 00:41:30.205 --> 00:41:31.685 Sometimes it's the opposite. 907 00:41:31.745 --> 00:41:34.405 So I would recommend test out both, uh, 908 00:41:34.465 --> 00:41:35.645 use the one you like, 909 00:41:35.665 --> 00:41:38.765 but QSO will give you much more flexibility in sizes 910 00:41:39.545 --> 00:41:43.485 and the things that you can do, like branding, uh, captions 911 00:41:43.875 --> 00:41:45.645 with the post transcripts, 912 00:41:45.645 --> 00:41:48.245 everything QSO will provide you right off the gate. 913 00:41:48.465 --> 00:41:49.965 And I'll say it a little bit differently, 914 00:41:50.105 --> 00:41:52.685 but essentially the same thing, Cusso, 915 00:41:53.385 --> 00:41:57.085 if you are a one person, one man band, one woman band, 916 00:41:57.665 --> 00:42:01.035 if you've got very little time small budget 917 00:42:01.215 --> 00:42:05.125 and you want the most bang for the buck in the least amount 918 00:42:05.125 --> 00:42:07.205 of time with the greatest flexibility for LinkedIn, 919 00:42:07.445 --> 00:42:11.645 Facebook, Instagram, YouTube, go with Cusso, copy, paste, 920 00:42:11.995 --> 00:42:15.205 edit, branding, resizing, everything. 921 00:42:15.315 --> 00:42:17.405 It's like a hundred and some odd bucks a year. 922 00:42:18.255 --> 00:42:19.275 And then you go up from there. 923 00:42:19.415 --> 00:42:20.795 Is that a fair statement, reha? 924 00:42:21.635 --> 00:42:24.235 Absolutely. Okay, awesome. 925 00:42:24.935 --> 00:42:29.235 Uh, so that's Cusso and Opus for AI chopping up of clips. 926 00:42:29.665 --> 00:42:31.435 Then there's captions, captions. 927 00:42:31.435 --> 00:42:33.115 We have already done a training on 928 00:42:33.625 --> 00:42:36.635 does AI edit is the best in the world at this point 929 00:42:36.775 --> 00:42:39.035 for AI editing of short form content. 930 00:42:39.575 --> 00:42:43.155 So anything up to a 60 seconds, put it, 931 00:42:43.475 --> 00:42:45.755 whatever you get from qso, process that through captions 932 00:42:45.775 --> 00:42:48.675 and you'll get the best possible edit, uh, 933 00:42:48.945 --> 00:42:51.075 that you can do in 60 seconds, 934 00:42:51.185 --> 00:42:54.555 essentially. Alright, 935 00:42:55.415 --> 00:42:58.275 I'm curious actually, Michael, um, ANU for Dr. 936 00:42:58.975 --> 00:43:01.235 Kti, he'll do, um, 937 00:43:02.315 --> 00:43:05.525 like full blown 45 minute hour, two hour operations. 938 00:43:05.545 --> 00:43:08.125 Are you using Cusso to chop that up 939 00:43:08.185 --> 00:43:09.645 and then dumping it into captions 940 00:43:09.645 --> 00:43:11.005 to now tighten it up even more? 941 00:43:11.345 --> 00:43:12.605 But what are you guys doing? Yeah, 942 00:43:13.135 --> 00:43:14.135 Yeah, yeah, yeah. So 943 00:43:14.135 --> 00:43:16.985 first, uh, what I do is, uh, put the long format 944 00:43:17.125 --> 00:43:18.345 to C Cusso ai 945 00:43:18.725 --> 00:43:22.945 and it give us like a, uh, bunch of, uh, short content. 946 00:43:23.405 --> 00:43:27.385 So Cusso AI is like, yeah, it's a bit like, uh, 947 00:43:27.385 --> 00:43:28.985 time saver, but really 948 00:43:30.265 --> 00:43:31.265 Big time saver. And then 949 00:43:31.265 --> 00:43:32.045 what you'll do is 950 00:43:32.275 --> 00:43:34.525 what Michael will then do is then he'll 951 00:43:34.525 --> 00:43:35.605 run it through captions. 952 00:43:35.955 --> 00:43:38.285 What does captions do? Captions adds music. 953 00:43:39.605 --> 00:43:42.565 B roll more visual variety and edit together. 954 00:43:42.705 --> 00:43:45.365 So instead of it just being a long form video of say, 955 00:43:45.365 --> 00:43:49.325 an operation, it'll then also add B roll music. 956 00:43:49.825 --> 00:43:52.685 And it just makes it even more visually interesting. 957 00:43:53.145 --> 00:43:55.245 But again, what we're trying 958 00:43:55.245 --> 00:43:57.845 to solve here is if you're a one man band, one woman band, 959 00:43:58.305 --> 00:43:59.525 and you just need something 960 00:44:00.265 --> 00:44:03.165 to get chopped up, go with Cusso. 961 00:44:03.505 --> 00:44:05.445 If you wanna uplevel it, you could do 962 00:44:05.445 --> 00:44:06.445 what Michael is then doing. 963 00:44:06.555 --> 00:44:08.565 He's taking the cusso to chop it up 964 00:44:09.105 --> 00:44:10.565 and then call it finishing school. 965 00:44:10.605 --> 00:44:14.045 Captions will add some visual variety to it, add some music 966 00:44:14.065 --> 00:44:16.485 to it, and add a little cool flavor to it 967 00:44:16.485 --> 00:44:17.645 and visual variety to it. 968 00:44:17.945 --> 00:44:19.005 And that's what Michael's doing. 969 00:44:21.435 --> 00:44:22.605 Awesome. That's right. 970 00:44:24.865 --> 00:44:28.605 All right, so with that go, we are now going 971 00:44:28.605 --> 00:44:30.525 to go over QSOs live demo. 972 00:44:30.785 --> 00:44:32.685 How that, how does that actually work? 973 00:44:33.145 --> 00:44:34.285 We wanted to cover that. 974 00:44:34.945 --> 00:44:37.845 So you have your long video, uh, 975 00:44:38.055 --> 00:44:39.925 Scott filmed his long video. 976 00:44:40.145 --> 00:44:41.845 You can drop the YouTube link to 977 00:44:41.845 --> 00:44:43.845 that if you have already uploaded it to YouTube 978 00:44:43.945 --> 00:44:45.725 or you can upload that over here 979 00:44:46.235 --> 00:44:48.485 from the upload button right over here. 980 00:44:49.025 --> 00:44:52.405 Now we are going to use the long two shorts feature. 981 00:44:52.585 --> 00:44:54.605 And by and by the way, sorry, I I I'm just wanting, 982 00:44:54.605 --> 00:44:56.885 because I get this, uh, when I'm doing workshops. 983 00:44:57.275 --> 00:45:00.965 Yeah, if it's a big file, you'll not be able 984 00:45:00.965 --> 00:45:02.165 to necessarily upload it. 985 00:45:02.945 --> 00:45:04.445 It, I forget what the size is. 986 00:45:04.605 --> 00:45:05.845 Isha, you might know or Michael 987 00:45:05.865 --> 00:45:07.965 or somebody else might know off the top of their head. 988 00:45:08.555 --> 00:45:09.885 It's one giga, it's spec gp 989 00:45:10.385 --> 00:45:11.385 One gigabyte. Okay. 990 00:45:11.385 --> 00:45:12.445 So it's one gig. 991 00:45:12.445 --> 00:45:14.765 If it's over one gig, what you'll need 992 00:45:14.765 --> 00:45:16.445 to do is upload it to say YouTube. 993 00:45:16.465 --> 00:45:19.285 And sometimes people will just, uh, do a pro, 994 00:45:19.285 --> 00:45:21.365 what is it unlisted, if they don't want it 995 00:45:21.365 --> 00:45:22.525 to be available on YouTube, let's do it 996 00:45:22.525 --> 00:45:24.765 as an unlisted YouTube link and then grab 997 00:45:24.825 --> 00:45:26.805 or unlisted YouTube video, 998 00:45:27.395 --> 00:45:28.965 grab the link and then dump it in here. 999 00:45:29.345 --> 00:45:30.645 And that's what we can do it as well. 1000 00:45:31.025 --> 00:45:34.005 The limit is five gigabytes. Five gigabytes. Okay. 1001 00:45:36.775 --> 00:45:40.025 Alright. So long to short is the feature 1002 00:45:40.055 --> 00:45:41.265 that we are going to use. 1003 00:45:42.825 --> 00:45:46.085 And here is the size limit, size limit on the free plan. 1004 00:45:46.515 --> 00:45:50.285 Five gigabytes on the paid plan is 15 gigabytes. 1005 00:45:52.455 --> 00:45:56.585 Alright, so we are going to upload Scott's clip in here. 1006 00:45:58.055 --> 00:46:02.685 The five, there is that clip, 1007 00:46:02.745 --> 00:46:04.885 and we are going to click on generate clips. 1008 00:46:05.735 --> 00:46:07.525 It'll start to process the video. 1009 00:46:07.575 --> 00:46:10.965 It'll upload and it'll start to process the video. 1010 00:46:11.665 --> 00:46:14.565 It takes five minutes, three minutes, four minutes 1011 00:46:14.665 --> 00:46:15.805 to process all the videos. 1012 00:46:16.585 --> 00:46:18.725 In the interest of time, I've already saved 1013 00:46:19.305 --> 00:46:20.605 one version of it. 1014 00:46:21.265 --> 00:46:24.045 If you go through it, it'll show you how. 1015 00:46:24.255 --> 00:46:26.845 There are four different reels that have come out of 1016 00:46:27.395 --> 00:46:28.885 that one particular reel. 1017 00:46:28.885 --> 00:46:29.925 So I'll play just one. 1018 00:46:30.065 --> 00:46:32.525 And to sweeten the deal, I've got five stellar reasons why 1019 00:46:32.525 --> 00:46:33.525 this is a game changer. 1020 00:46:33.905 --> 00:46:35.685 So stick around. You don't wanna miss this. 1021 00:46:37.265 --> 00:46:41.905 So it added like a intro and edited the entire thing. 1022 00:46:41.905 --> 00:46:44.905 And it says 62nd reel that we can now post. 1023 00:46:45.355 --> 00:46:47.825 There is a created with QSO watermark. 1024 00:46:47.965 --> 00:46:50.865 If you get the paid plan, this watermark will go away. 1025 00:46:51.525 --> 00:46:54.865 So that is that. And you also get a virality score. 1026 00:46:55.405 --> 00:46:59.785 Um, it's QSOs best guess on the, it gives a score 1027 00:46:59.885 --> 00:47:03.345 to every single reel that it gets out of your long video 1028 00:47:03.805 --> 00:47:05.505 and it'll give you a score as to 1029 00:47:05.565 --> 00:47:07.425 how likely is it to go viral. 1030 00:47:07.965 --> 00:47:09.385 So it's a score out of a hundred 1031 00:47:10.165 --> 00:47:13.145 and we got 99, so maybe this clip can go viral. 1032 00:47:13.885 --> 00:47:17.025 So that is how you use QSO in a nutshell. 1033 00:47:17.405 --> 00:47:18.985 And then you can also go ahead 1034 00:47:19.005 --> 00:47:21.585 and edit this clip with different things. 1035 00:47:21.685 --> 00:47:25.705 For example, if you wanted to change the style of captions 1036 00:47:26.365 --> 00:47:28.985 on this, you can change the style of captions 1037 00:47:29.105 --> 00:47:31.005 by clicking on the different presets 1038 00:47:31.005 --> 00:47:32.285 that are available over here. 1039 00:47:32.905 --> 00:47:34.085 And then you can add images. 1040 00:47:34.385 --> 00:47:37.285 If you wanted to edit it from here, you could do that. 1041 00:47:37.945 --> 00:47:41.445 We always never, we never edit it in qso. 1042 00:47:41.505 --> 00:47:43.725 We always take it to captions to do the editing 1043 00:47:43.725 --> 00:47:46.205 because that's the best AI edit. 1044 00:47:46.225 --> 00:47:47.885 So it's like, I always say, 1045 00:47:48.455 --> 00:47:52.005 there is not a single tool which can do it all for you all. 1046 00:47:52.005 --> 00:47:53.365 The QSO is close to that. 1047 00:47:53.905 --> 00:47:57.885 We always recommend using a stack of tools that will in 1048 00:47:58.315 --> 00:47:59.765 that will work together 1049 00:47:59.825 --> 00:48:01.405 to give you the best possible results. 1050 00:48:01.465 --> 00:48:03.965 So chat GPT for the blog script. 1051 00:48:04.745 --> 00:48:08.725 You should the video yourself or do Hagen for the AI clones. 1052 00:48:09.315 --> 00:48:12.525 Then you put it to QSO for the chopping up 1053 00:48:12.905 --> 00:48:15.005 and then captions AI for the editing. 1054 00:48:15.235 --> 00:48:18.365 That is the tool stack that we are talking about over here. 1055 00:48:19.065 --> 00:48:22.445 So that is how you do, you can hit on download button. 1056 00:48:22.545 --> 00:48:23.965 You can directly publish 1057 00:48:24.185 --> 00:48:27.845 and schedule to your social profiles if you needed to. 1058 00:48:27.905 --> 00:48:31.525 You can do TikTok, Facebook, Instagram, LinkedIn, Twitter 1059 00:48:32.225 --> 00:48:37.045 are now known as X, uh, YouTube and Pinterest. 1060 00:48:37.105 --> 00:48:38.885 So these are all the social channels 1061 00:48:38.885 --> 00:48:40.565 that are supported in qso. 1062 00:48:40.565 --> 00:48:43.085 You can click on them, link your account, 1063 00:48:43.145 --> 00:48:44.325 and it'll post directly. 1064 00:48:44.665 --> 00:48:47.245 So like Scott mentioned, if you're a one man band, 1065 00:48:48.225 --> 00:48:49.925 QSO is the tool for you. 1066 00:48:51.855 --> 00:48:55.915 So that is, uh, a live demo on qso. Oops. 1067 00:48:58.285 --> 00:49:00.545 So that is, uh, the first part. 1068 00:49:00.695 --> 00:49:04.145 Getting blog to Social Continent secret number one. 1069 00:49:04.145 --> 00:49:05.145 Secret number two is, 1070 00:49:05.415 --> 00:49:06.415 Hold on one sec. Hold on 1071 00:49:06.415 --> 00:49:09.385 one second, John, go for it. John, raise your hand. 1072 00:49:10.385 --> 00:49:13.115 Yeah. Is is it possible for, for you guys just to, 1073 00:49:13.255 --> 00:49:17.115 to play the one minute clip that, uh, you have on, uh, qso 1074 00:49:18.165 --> 00:49:19.165 Sure. 1075 00:49:20.185 --> 00:49:21.365 Is burning a hole in your pocket? 1076 00:49:21.555 --> 00:49:22.885 What if your virtual assistant 1077 00:49:22.885 --> 00:49:24.765 with just a little AI training could do 1078 00:49:24.765 --> 00:49:25.885 the same job or even better? 1079 00:49:25.885 --> 00:49:28.845 Picture this with AI tools like chat, GPT, 1080 00:49:28.975 --> 00:49:30.965 midjourney ad creatives.ai, 1081 00:49:31.075 --> 00:49:34.085 your VA could handle all the time consuming marketing tasks. 1082 00:49:34.185 --> 00:49:36.685 And the best part, it'll save you a fortune on hiring an 1083 00:49:36.685 --> 00:49:37.805 expensive marketing agency. 1084 00:49:37.855 --> 00:49:40.605 Don't believe me. Let's talk about a guy named Bob Peterson. 1085 00:49:40.605 --> 00:49:42.045 He's a reverse mortgage specialist, 1086 00:49:42.165 --> 00:49:44.005 a guy I know very well working with him. 1087 00:49:44.145 --> 00:49:47.005 And instead of hiring an agency, Bob sent his VA 1088 00:49:47.305 --> 00:49:48.325 to our training academy, 1089 00:49:48.505 --> 00:49:51.325 and now she handles all of his marketing from editing videos 1090 00:49:51.545 --> 00:49:53.885 to running LinkedIn polls, to setting up content, 1091 00:49:53.985 --> 00:49:55.885 to scheduling content, to sending out emails, 1092 00:49:55.985 --> 00:49:58.765 and so much more all without breaking the bank 1093 00:49:58.825 --> 00:50:00.045 on a fraction of the cost. 1094 00:50:01.645 --> 00:50:04.225 And so what you could do is you could then clip it a 1095 00:50:04.225 --> 00:50:06.265 little bit more, move it this way, move it that way, 1096 00:50:06.805 --> 00:50:08.185 but it'll clip it for you. 1097 00:50:08.285 --> 00:50:10.785 And now you've got a great, you know, a great start 1098 00:50:11.485 --> 00:50:13.225 on a short 62nd video. 1099 00:50:13.225 --> 00:50:15.505 Or you could clip it to like a 15 or 32nd video. 1100 00:50:17.485 --> 00:50:18.485 Uh, Michael. 1101 00:50:20.095 --> 00:50:24.195 Yeah. Uh, so, uh, do you use, uh, from cus AI 1102 00:50:24.375 --> 00:50:25.595 or, uh, do you use its own 1103 00:50:25.635 --> 00:50:28.545 captions? Which one do you prefer? 1104 00:50:29.405 --> 00:50:32.685 Captions definitely Captions has a much more, uh, 1105 00:50:33.275 --> 00:50:37.675 intuitive version of captions, uh, 1106 00:50:37.675 --> 00:50:40.035 because they, they started off with captions. 1107 00:50:40.035 --> 00:50:42.075 They're the best in the world at captioning a video 1108 00:50:42.775 --> 00:50:44.795 and editing ai, editing a video. 1109 00:50:45.855 --> 00:50:48.755 So you can remove, uh, the captions from the right. 1110 00:50:49.415 --> 00:50:53.075 Yes, Sure. Thank you. 1111 00:50:53.545 --> 00:50:55.235 Yeah. And just take the raw clips 1112 00:50:55.335 --> 00:50:56.715 and then dump 'em into captions. 1113 00:50:57.135 --> 00:50:59.955 Do how you do that is by checking the subtitles off. 1114 00:51:01.655 --> 00:51:03.955 You click the, click the subtitles button, 1115 00:51:04.205 --> 00:51:05.635 it'll turn that off and it'll 1116 00:51:05.955 --> 00:51:07.715 GPT Subtitles will go. 1117 00:51:10.205 --> 00:51:14.245 Got it. Thank you. Nice, nice. Great questions. 1118 00:51:14.345 --> 00:51:18.155 Any other questions? Alright, 1119 00:51:18.735 --> 00:51:20.595 Uh, one last question. Sorry. Yes sir. 1120 00:51:20.735 --> 00:51:22.235 Yes Or no? Uh, I'm trying to get off mute. 1121 00:51:22.495 --> 00:51:26.955 Are there resources available, um, remote, offshore, 1122 00:51:26.955 --> 00:51:30.235 something else that can do this kind of work specifically 1123 00:51:30.905 --> 00:51:32.635 that we can pay on an hourly basis? 1124 00:51:36.665 --> 00:51:39.045 On an hourly basis? I'm, I'm sure there are. 1125 00:51:39.245 --> 00:51:41.485 I mean, you could probably go to Fiverr and Okay. 1126 00:51:41.485 --> 00:51:43.165 You do like on a project basis? Yeah. 1127 00:51:43.185 --> 00:51:44.485 Fiverr or Upworks, yeah. 1128 00:51:44.485 --> 00:51:46.005 You could probably go 1129 00:51:46.265 --> 00:51:48.445 and say, I'm looking for something on an hourly basis 1130 00:51:48.505 --> 00:51:50.245 or a project basis and, 1131 00:51:51.065 --> 00:51:54.805 and then look at their sample of work that they have 1132 00:51:55.425 --> 00:51:56.485 and, and do it that way. 1133 00:51:56.585 --> 00:51:58.925 In fact, in the very early days, that's exactly what I did. 1134 00:51:59.005 --> 00:52:00.085 I just did all project work. 1135 00:52:00.385 --> 00:52:03.405 It just got to be a lot finding the right resource. 1136 00:52:03.425 --> 00:52:04.685 But yeah, they're, they're out there on 1137 00:52:04.685 --> 00:52:05.725 five and Upwork for sure. 1138 00:52:06.595 --> 00:52:09.845 Yeah, we've got multiple long form videos that we need 1139 00:52:09.845 --> 00:52:12.125 to do this with and, um, 1140 00:52:12.305 --> 00:52:14.845 we have a very wonderful new resource that we've hired 1141 00:52:14.905 --> 00:52:18.405 as you know, uh, but it's gonna be some time 1142 00:52:18.865 --> 00:52:20.365 before she's up to speed enough 1143 00:52:20.365 --> 00:52:22.125 to take on something like this. 1144 00:52:22.435 --> 00:52:26.045 Yeah. And I've got, I've, I've got, actually I've got the, 1145 00:52:26.225 --> 00:52:28.045 the main shoots and the B roll. 1146 00:52:28.155 --> 00:52:31.565 This is conference presentations and other long form stuff. 1147 00:52:31.945 --> 00:52:34.765 Yes. But we need to, you know, can it, and chop it 1148 00:52:34.765 --> 00:52:36.565 and title it and, and do everything 1149 00:52:36.565 --> 00:52:39.725 that we just talked about, but I need somebody to do 1150 00:52:39.725 --> 00:52:42.005 that without me having to hire someone full time. 1151 00:52:42.435 --> 00:52:45.085 Yeah. Here's, here's a pro tip for you. 1152 00:52:45.585 --> 00:52:48.165 The, the short version is, yeah, you go to, uh, Fiverr 1153 00:52:48.165 --> 00:52:50.325 and Upwork, look at the job samples, all that stuff. 1154 00:52:51.105 --> 00:52:53.685 Here's the, the other recommendation and Resha 1155 00:52:53.905 --> 00:52:55.085 and anybody else, by the way, 1156 00:52:55.085 --> 00:52:56.765 anybody else have any recommendations? 1157 00:52:56.825 --> 00:53:00.445 I'm, I'm open to it, but have a model of success. 1158 00:53:01.625 --> 00:53:05.405 If you don't have a model of success, you are at the whims 1159 00:53:06.025 --> 00:53:07.925 of their discretion on 1160 00:53:07.995 --> 00:53:09.885 what they think is gonna be good 1161 00:53:10.075 --> 00:53:11.765 subtitles and things like that. 1162 00:53:12.465 --> 00:53:15.485 Um, it helps to have a model of success and point to it 1163 00:53:15.485 --> 00:53:16.805 and say, I like those captions. 1164 00:53:16.885 --> 00:53:18.685 I like that style. Um, 1165 00:53:19.115 --> 00:53:21.685 because I've, I've known plenty of folks who's, they went 1166 00:53:21.685 --> 00:53:23.845 to Fiverr, they went to Upworks 1167 00:53:23.905 --> 00:53:25.405 and they thought it was a simple job, 1168 00:53:25.785 --> 00:53:27.605 but it kept coming back different than 1169 00:53:27.605 --> 00:53:28.685 they, what they had in mind. 1170 00:53:29.145 --> 00:53:31.885 And once they shared with them, this is what I like, 1171 00:53:32.395 --> 00:53:36.045 make it closer to this, at least you have a good start of 1172 00:53:36.115 --> 00:53:37.445 what, uh, the goal looks like. 1173 00:53:37.515 --> 00:53:38.885 Does that make sense or 1174 00:53:38.885 --> 00:53:39.885 Does? Okay. 1175 00:53:39.885 --> 00:53:41.565 Awesome. Re shaver. Anybody else? 1176 00:53:41.565 --> 00:53:45.205 Anybody else have any, any, uh, any examples 1177 00:53:45.225 --> 00:53:46.365 of things that have worked for them? 1178 00:53:50.165 --> 00:53:54.095 Okay. I mean, our Instagram is a good model of success. 1179 00:53:54.195 --> 00:53:56.735 We have whatever worked for us, we use that 1180 00:53:56.795 --> 00:53:57.935 as a model of success. 1181 00:53:58.635 --> 00:54:01.935 We take Scott's speaking events, videos of his 1182 00:54:02.575 --> 00:54:03.655 speaking events and chop 1183 00:54:03.655 --> 00:54:06.015 that up into micro pieces of content. 1184 00:54:06.595 --> 00:54:09.055 So that is something I would use as a model of success. 1185 00:54:10.075 --> 00:54:14.565 Perfect. Cool. Cool. Great question. Great question. 1186 00:54:15.155 --> 00:54:17.085 Okay. And now we're gonna go on to podcast, 1187 00:54:17.175 --> 00:54:19.085 which I think is, is kind of what you're talking about. 1188 00:54:19.085 --> 00:54:20.725 Some of that long form content you're talking about, bill. 1189 00:54:22.245 --> 00:54:25.345 Yes. So podcast speaking gigs anywhere 1190 00:54:25.475 --> 00:54:28.185 where you get an opportunity to talk to different people 1191 00:54:28.645 --> 00:54:29.945 or talk to a group of people, 1192 00:54:30.095 --> 00:54:33.265 that could also be a great piece of pillar content. 1193 00:54:33.435 --> 00:54:37.555 Thank you. Uh, so podcast is social content. 1194 00:54:37.915 --> 00:54:40.955 A myth is, creating a podcast is expensive. 1195 00:54:41.855 --> 00:54:43.555 Uh, studios lighting gear. 1196 00:54:44.335 --> 00:54:46.675 Uh, you, you need expensive gear, 1197 00:54:46.855 --> 00:54:47.955 you need to have a following. 1198 00:54:47.955 --> 00:54:51.635 That is a bigger myth than, than I need to have, uh, 1199 00:54:51.755 --> 00:54:53.315 a million people watching my podcast 1200 00:54:53.455 --> 00:54:55.675 before I can invite anybody in on my podcast. 1201 00:54:56.655 --> 00:54:59.395 Uh, but the truth is, a podcast can be free, 1202 00:55:00.195 --> 00:55:01.695 it can be a Zoom call as well. 1203 00:55:01.955 --> 00:55:03.615 It can be a simple zoom call. 1204 00:55:03.635 --> 00:55:06.495 In fact, we have taken Zoom calls, processed that 1205 00:55:06.495 --> 00:55:08.855 through cusso and have gotten content for days. 1206 00:55:09.365 --> 00:55:11.015 I've even done Instagram lives. 1207 00:55:11.475 --> 00:55:13.695 And then repurposed the Instagram live recording. 1208 00:55:14.435 --> 00:55:17.735 That's right. So podcasts can be created for free 1209 00:55:17.965 --> 00:55:19.935 through a Zoom or a Google meet. 1210 00:55:20.435 --> 00:55:23.215 Uh, you have Microsoft Teams as well. 1211 00:55:23.285 --> 00:55:25.415 There's tons of different tools like that. 1212 00:55:26.035 --> 00:55:27.655 Uh, and you don't need to have a following. 1213 00:55:27.715 --> 00:55:29.815 You can start by, uh, 1214 00:55:30.215 --> 00:55:32.175 inviting someone from this group on your podcast. 1215 00:55:32.955 --> 00:55:35.705 So podcast is a collaborative effort. 1216 00:55:35.965 --> 00:55:39.105 You can reach out to your network, tap into your network. 1217 00:55:39.325 --> 00:55:42.145 In fact, Scott, if you can share a little bit about, uh, 1218 00:55:42.685 --> 00:55:46.745 how you can use podcasts as a tool for B2B marketing. 1219 00:55:46.745 --> 00:55:50.785 Yeah, so, so, um, there's a segment of my clients 1220 00:55:51.095 --> 00:55:52.545 that are large car companies. 1221 00:55:52.545 --> 00:55:54.585 In fact, some, some retailers might be on here right now 1222 00:55:54.585 --> 00:55:56.385 from, from either Harley David Center, some 1223 00:55:56.385 --> 00:55:57.545 of the other retailers we've worked with. 1224 00:55:58.085 --> 00:56:00.745 But Ford Motor Company was one of our biggest clients. 1225 00:56:00.765 --> 00:56:03.105 And I was trying to get to a specific person 1226 00:56:03.925 --> 00:56:05.865 and the media team was very, very busy 1227 00:56:06.085 --> 00:56:07.665 and I could never get to this media team. 1228 00:56:07.685 --> 00:56:11.345 So I just reached out to the president of the ad agency 1229 00:56:11.445 --> 00:56:13.785 for Ford and said, would you like to be on my podcast? 1230 00:56:14.205 --> 00:56:16.145 The first question is, you might have is 1231 00:56:16.165 --> 00:56:17.345 who listens to your podcast? 1232 00:56:17.475 --> 00:56:18.825 Scott? Nobody. 1233 00:56:19.545 --> 00:56:22.025 I mean, I don't like, like not that many people. 1234 00:56:22.605 --> 00:56:24.525 He never asked how many people listened to it. 1235 00:56:24.905 --> 00:56:26.085 He said he'd be delighted. 1236 00:56:26.205 --> 00:56:27.645 I told him I'd like to interview him. 1237 00:56:28.365 --> 00:56:30.085 I gave, I did an interview, um, 1238 00:56:30.285 --> 00:56:32.285 I believe they called it, uh, game Changers. 1239 00:56:32.525 --> 00:56:34.365 I said, I want to interview people that are movers 1240 00:56:34.365 --> 00:56:35.405 and shakers in their business. 1241 00:56:35.485 --> 00:56:36.885 I wanna just ask them a bunch of questions. 1242 00:56:37.225 --> 00:56:38.365 At the end of the 45 minutes, 1243 00:56:38.385 --> 00:56:39.485 he said, tell me what you're doing. 1244 00:56:39.605 --> 00:56:40.925 I told 'em what I was doing. He said, you know what? 1245 00:56:40.945 --> 00:56:43.085 I'd like to make an introduction, uh, 1246 00:56:43.185 --> 00:56:44.685 to our North America team. 1247 00:56:44.885 --> 00:56:46.765 I said, great. We did a deal. 1248 00:56:47.465 --> 00:56:50.365 Uh, I never would've gotten to that North America team. 1249 00:56:51.165 --> 00:56:53.765 I know so many businesses, I know so many people 1250 00:56:53.765 --> 00:56:57.005 that are using podcasts as a way to get 1251 00:56:57.005 --> 00:57:00.085 to their ideal audience, frame the podcast around 1252 00:57:00.165 --> 00:57:01.645 what they want, not what they do, 1253 00:57:02.105 --> 00:57:03.645 and use it as a source of leads. 1254 00:57:04.385 --> 00:57:08.005 Um, consider, consider a podcast as a way to generate leads 1255 00:57:08.425 --> 00:57:09.685 and turn your attention to 1256 00:57:09.685 --> 00:57:11.045 how you could put them in the spotlight 1257 00:57:11.265 --> 00:57:13.125 and create a podcast around their needs. 1258 00:57:13.505 --> 00:57:16.165 And you'll find that you can get front 1259 00:57:16.225 --> 00:57:18.205 and center with some of your best customers, 1260 00:57:18.445 --> 00:57:20.205 interviewing them and create content. 1261 00:57:20.345 --> 00:57:23.485 And then use Cusso to send them all the content for free. 1262 00:57:23.835 --> 00:57:26.325 Make them a star, do a collab with them afterwards, 1263 00:57:26.665 --> 00:57:28.445 and then you'll infiltrate their feed 1264 00:57:28.705 --> 00:57:30.725 and oftentimes get business out of it 1265 00:57:31.145 --> 00:57:33.325 and increase your reach considerably. 1266 00:57:33.885 --> 00:57:35.885 Podcasts are a great, uh, source of leads. 1267 00:57:38.825 --> 00:57:42.215 Awesome. And a Zoom webinar. 1268 00:57:42.915 --> 00:57:47.415 Be a source of material content to do that sort of thing. 1269 00:57:48.135 --> 00:57:51.455 Absolutely. In fact, my podcast with him was a Zoom call. 1270 00:57:52.875 --> 00:57:55.595 I invited a Zoom call. We recorded, there's only one trick. 1271 00:57:55.815 --> 00:57:59.275 Put it on What did we do you keep, uh, there was, 1272 00:57:59.365 --> 00:58:02.155 there was like, I minimized my screen. 1273 00:58:02.175 --> 00:58:03.635 Is that right? And I made him big. 1274 00:58:04.755 --> 00:58:08.975 Uh, so there is a side by side speaker gallery, 1275 00:58:09.595 --> 00:58:12.135 uh, in the view section of your zoom call. 1276 00:58:12.395 --> 00:58:14.205 So do side by side? Yes. 1277 00:58:14.715 --> 00:58:16.805 Yeah. So do side by side on Zoom 1278 00:58:17.105 --> 00:58:18.685 and then it records beautifully. 1279 00:58:18.865 --> 00:58:20.645 And then your editor, when you go to edit it, 1280 00:58:20.645 --> 00:58:21.805 you can cut back in between. 1281 00:58:22.305 --> 00:58:24.365 So when Bill's talking, bill's front 1282 00:58:24.365 --> 00:58:26.925 and center in the, in the, in the recording. 1283 00:58:27.065 --> 00:58:29.605 And then you can cut back to you. It's really cool. 1284 00:58:29.625 --> 00:58:31.285 So we just did side by side on Zoom. 1285 00:58:31.595 --> 00:58:34.685 I've done that also in about every major 1286 00:58:34.875 --> 00:58:36.125 city in the country. 1287 00:58:36.835 --> 00:58:38.605 There's lots of commercial space 1288 00:58:38.835 --> 00:58:40.245 with a lot of commercial space. 1289 00:58:40.245 --> 00:58:43.605 Comes a lot of podcast studios for about 250 bucks. 1290 00:58:44.185 --> 00:58:46.445 You can get a podcast studio for an hour. 1291 00:58:46.835 --> 00:58:48.605 They'll film it, they'll record it. 1292 00:58:48.605 --> 00:58:50.125 They've got all the lighting, everything. 1293 00:58:50.125 --> 00:58:53.045 There's a half a dozen podcast studios here in Orange County 1294 00:58:53.435 --> 00:58:55.685 that are there, and you just schedule 'em online. 1295 00:58:55.715 --> 00:58:58.805 It's about 250 bucks. You get all the content afterwards. 1296 00:58:59.065 --> 00:59:01.165 So you don't even need to set a studio up if you don't 1297 00:59:01.165 --> 00:59:02.205 need one or if you don't want to. 1298 00:59:03.775 --> 00:59:06.675 Is there a benefit to using a green screen background 1299 00:59:06.815 --> 00:59:08.635 for any of this type of stuff anymore? 1300 00:59:10.825 --> 00:59:14.205 Um, you could, I mean, uh, 1301 00:59:14.935 --> 00:59:18.445 green screen backgrounds work best when it's only you 1302 00:59:18.445 --> 00:59:21.005 and the contents and not necessarily for podcast, 1303 00:59:21.625 --> 00:59:24.845 but if you use green screen, do not do AI edits. 1304 00:59:24.865 --> 00:59:26.205 You have to manually edit them. 1305 00:59:27.025 --> 00:59:30.565 So Ah, okay. Do that then. Green screen is great. 1306 00:59:30.865 --> 00:59:32.605 You could potentially use green screen 1307 00:59:32.705 --> 00:59:34.005 for your Hagen avatar. 1308 00:59:34.005 --> 00:59:35.165 That could be a good play, 1309 00:59:35.625 --> 00:59:39.525 but, uh, I wouldn't say that green screen is beneficial 1310 00:59:40.345 --> 00:59:44.365 to this type of content, like podcast and blog. 1311 00:59:44.995 --> 00:59:46.805 Okay, thank you. You bet. 1312 00:59:49.245 --> 00:59:51.375 Alright, so the flow here is similar 1313 00:59:51.435 --> 00:59:54.695 to the previous one podcast becomes the long form content 1314 00:59:54.885 --> 00:59:57.495 that goes into QSO AI for short form content. 1315 00:59:58.035 --> 00:59:59.335 So we did a similar thing. 1316 00:59:59.515 --> 01:00:02.855 We took a podcast that Scott was on, we used 1317 01:00:02.855 --> 01:00:06.335 that entire podcast as a long form piece of content on 1318 01:00:07.085 --> 01:00:11.855 YouTube, and then we processed that through QSO ai 1319 01:00:11.995 --> 01:00:16.305 and we got days' worth of content for, from the podcast. 1320 01:00:16.565 --> 01:00:20.385 And I'll show you an example of that in qso. 1321 01:00:21.965 --> 01:00:25.145 And I did collabs and app mentions on link on LinkedIn. 1322 01:00:25.305 --> 01:00:27.105 I app mentioned him, he ended up sharing it, 1323 01:00:27.105 --> 01:00:28.465 his whole business ended up sharing it. 1324 01:00:28.985 --> 01:00:30.065 I got a bunch of leads 1325 01:00:30.085 --> 01:00:32.625 and traffic just from that, from doing collabs with him. 1326 01:00:32.925 --> 01:00:34.345 So that was one of the first intros 1327 01:00:34.345 --> 01:00:36.665 to just having an awesome experience with lead gen. 1328 01:00:38.175 --> 01:00:41.555 Here's an example, But I think A DHD is a superpower, 1329 01:00:41.695 --> 01:00:42.955 and I think every entrepreneur does. 1330 01:00:42.955 --> 01:00:44.035 I mean, this is, this is obvious. 1331 01:00:44.035 --> 01:00:45.235 Like if you're an, if you're an 1332 01:00:45.235 --> 01:00:46.435 entrepreneur, you're probably a DHD. 1333 01:00:46.435 --> 01:00:47.835 Not everybody is, you know, 1334 01:00:47.835 --> 01:00:50.035 but it, it can be, it can be a curse at times. 1335 01:00:50.295 --> 01:00:52.075 My wife will tell you, you know, she, 1336 01:00:52.575 --> 01:00:54.115 So as you can see, 1337 01:00:54.115 --> 01:00:57.475 it picked up a interesting part from the podcast 1338 01:00:58.015 --> 01:00:59.795 and give that, uh, 1339 01:00:59.945 --> 01:01:03.395 that this is 99 on the virality score because of the content. 1340 01:01:04.215 --> 01:01:08.475 So you can see it took that podcast, chopped up the clip 1341 01:01:08.495 --> 01:01:11.195 and gave us a reel that we can now purpose. 1342 01:01:11.335 --> 01:01:15.595 Now, if I were to take this further, I will click on edit, 1343 01:01:16.065 --> 01:01:18.675 turn off the subtitles, download this video, 1344 01:01:19.855 --> 01:01:22.515 and use that on captions AI 1345 01:01:22.975 --> 01:01:25.035 for all the B roll that is required. 1346 01:01:25.055 --> 01:01:27.755 And we have covered captions, AI in our previous training. 1347 01:01:28.495 --> 01:01:31.595 So that is how you take, go from a podcast to 1348 01:01:32.335 --> 01:01:33.515 social media content. 1349 01:01:33.615 --> 01:01:36.795 So within an hour, two hours, you have, 1350 01:01:37.015 --> 01:01:38.115 how many do we have here? 1351 01:01:40.595 --> 01:01:43.015 Uh, 20 different edits. 1352 01:01:43.875 --> 01:01:48.695 Now we might take 10, 15, 5, depending on 1353 01:01:48.695 --> 01:01:49.775 however many we want to. 1354 01:01:50.315 --> 01:01:52.095 We have 20 different reels. 1355 01:01:52.095 --> 01:01:54.215 And this, this was a 50 minute podcast. 1356 01:01:54.925 --> 01:01:58.015 This was going beyond five gb, five gigabytes. 1357 01:01:58.275 --> 01:01:59.375 So we chopped it up. 1358 01:01:59.455 --> 01:02:03.335 I actually had to divide it up into three parts to be able 1359 01:02:03.335 --> 01:02:07.495 to upload it on, um, uh, on qso. 1360 01:02:07.915 --> 01:02:11.775 So it got me 20 from that one third of the footage. 1361 01:02:12.035 --> 01:02:13.415 So there is a lot more. 1362 01:02:13.515 --> 01:02:15.775 So probably 30, 40, 50 different 1363 01:02:15.825 --> 01:02:17.175 clips from this one podcast. 1364 01:02:17.515 --> 01:02:21.925 And we can schedule them out for the next 50 days, 60 days, 1365 01:02:22.105 --> 01:02:25.245 90 days based on how we want to spread 1366 01:02:25.245 --> 01:02:26.725 that across on our socials. 1367 01:02:27.775 --> 01:02:29.355 So that is one way to do it. 1368 01:02:30.335 --> 01:02:32.235 And secret number three is something 1369 01:02:32.235 --> 01:02:35.475 that we cover in module 15 is AI agents. 1370 01:02:35.815 --> 01:02:39.355 So now you saw how do we take pillar pieces of content 1371 01:02:39.695 --> 01:02:43.795 and use that on reels, on YouTube shots on TikTok 1372 01:02:44.265 --> 01:02:48.215 with AI agents, you can post a piece 1373 01:02:48.215 --> 01:02:50.695 of content on your LinkedIn or your Facebook 1374 01:02:50.695 --> 01:02:51.935 or a static piece of content 1375 01:02:53.075 --> 01:02:56.975 or an image with captions on your social media profiles 1376 01:02:57.025 --> 01:02:58.055 every 90 seconds. 1377 01:02:58.875 --> 01:03:01.775 So if you wanted to flood LinkedIn with content, 1378 01:03:02.195 --> 01:03:03.335 you can post a piece 1379 01:03:03.335 --> 01:03:06.015 of content every 90 seconds on LinkedIn. 1380 01:03:06.155 --> 01:03:07.535 Not necessarily suggesting you do that, 1381 01:03:07.555 --> 01:03:09.415 but with an agent, you'll see how easy it is. 1382 01:03:09.415 --> 01:03:10.615 We'll cover that in another module. 1383 01:03:11.205 --> 01:03:12.615 Yeah, definitely don't do that. 1384 01:03:12.615 --> 01:03:17.135 You'll get banned an unfollowed left and right, 1385 01:03:17.195 --> 01:03:20.855 but, uh, yes, that is the power as with an AI agent 1386 01:03:21.355 --> 01:03:25.175 for pennies, you can piece of post a piece 1387 01:03:25.175 --> 01:03:26.815 of content every 90 seconds 1388 01:03:27.235 --> 01:03:29.975 and which will be on target on brand speaking 1389 01:03:29.995 --> 01:03:31.175 to your ideal customer. 1390 01:03:31.675 --> 01:03:33.695 I'm curious, does anybody have a podcast right now? 1391 01:03:36.755 --> 01:03:39.485 Does anybody have a podcast or going on podcasts 1392 01:03:39.665 --> 01:03:40.925 or have podcast material? 1393 01:03:41.965 --> 01:03:43.205 I, I've got a podcast. Scott, 1394 01:03:43.955 --> 01:03:44.955 Dave, is that David? 1395 01:03:45.605 --> 01:03:47.295 Yeah. Awesome. Awesome. 1396 01:03:48.075 --> 01:03:49.415 How are you editing that right now? 1397 01:03:50.715 --> 01:03:53.935 Uh, I have an outside firm that does the editing and uh, 1398 01:03:54.955 --> 01:03:58.375 and then we also, um, I've been toying with the idea 1399 01:03:59.035 --> 01:04:01.575 of using, um, uh, we're using Riverside 1400 01:04:01.575 --> 01:04:04.015 to record the podcast and it seems to have like a 1401 01:04:04.735 --> 01:04:05.775 cusso type functionality. 1402 01:04:05.835 --> 01:04:09.215 But I think after this call I'm gonna take the raw 1403 01:04:09.435 --> 01:04:10.615 and drop it in a cusso 1404 01:04:10.615 --> 01:04:12.255 and compare the clips and see what we get. 1405 01:04:12.825 --> 01:04:13.935 Great. Great. 1406 01:04:15.095 --> 01:04:17.065 Awesome. Yeah, I also have some podcasts 1407 01:04:17.065 --> 01:04:18.145 that I'm working on, Scott. 1408 01:04:19.455 --> 01:04:21.635 Oh, excellent. Yeah. For, for, uh, for Robert. 1409 01:04:22.845 --> 01:04:24.945 You know where the catch is for me though. 1410 01:04:25.705 --> 01:04:27.265 I think QSO is very interesting 1411 01:04:27.265 --> 01:04:30.065 because I can just obviously get a lot 1412 01:04:30.065 --> 01:04:32.945 of content out the quickly, like short form stuff. 1413 01:04:33.255 --> 01:04:36.025 Yeah. But then sometimes Robert would want like a specific 1414 01:04:36.255 --> 01:04:37.585 part from the podcast 1415 01:04:37.855 --> 01:04:40.945 that maybe QSO wouldn't have generated Correct. 1416 01:04:41.005 --> 01:04:43.505 In a short form. So I'll have to manually go in 1417 01:04:43.505 --> 01:04:45.625 and just look for that one and pull it out. 1418 01:04:46.015 --> 01:04:47.905 Yeah. But I do think to get a bunch 1419 01:04:47.905 --> 01:04:49.465 of stuff out from the podcast really 1420 01:04:49.465 --> 01:04:50.825 quick, QSO is really nice. 1421 01:04:51.225 --> 01:04:53.825 I think even Taylor just sent me a hangout now 1422 01:04:53.825 --> 01:04:56.065 and she was like, I've used QSO before. 1423 01:04:56.065 --> 01:04:57.905 You should start trying, because I use Cap card, 1424 01:04:57.985 --> 01:05:00.505 I just manually go in and find all the questions 1425 01:05:01.085 --> 01:05:02.225 and chop from there. 1426 01:05:02.655 --> 01:05:05.585 Yeah. So I think that would really help me a lot with time. 1427 01:05:06.335 --> 01:05:09.385 Yeah. Yeah. It, it's, um, it's really ba uh, 1428 01:05:09.585 --> 01:05:11.545 somebody will ask me sometimes what's the best way to do it? 1429 01:05:11.545 --> 01:05:14.065 I'll say it depends. If you're a one person shop 1430 01:05:14.165 --> 01:05:15.985 and you've gotta, and you've gotta push out a lot 1431 01:05:15.985 --> 01:05:17.525 of content, Cusso iss fantastic. 1432 01:05:17.875 --> 01:05:20.325 There's limitations. There's limitations. 1433 01:05:20.385 --> 01:05:22.365 If you want to have more custom stuff, 1434 01:05:22.365 --> 01:05:24.445 then then cap cuts the way to go be, 1435 01:05:24.445 --> 01:05:25.685 it's just gonna take you more time. 1436 01:05:26.185 --> 01:05:28.245 And then if you want totally upleveled stuff, 1437 01:05:28.475 --> 01:05:30.845 then oftentimes captions, 1438 01:05:31.585 --> 01:05:34.965 or excuse me, uh, cusso plus captions will give you an even 1439 01:05:34.965 --> 01:05:36.805 better look with that B roll. 1440 01:05:37.465 --> 01:05:38.645 Um, yeah. And, 1441 01:05:38.665 --> 01:05:40.525 and, uh, I think you guys are done most Neil, 1442 01:05:40.605 --> 01:05:43.165 I think you might be doing c uh, uh, captions 1443 01:05:43.165 --> 01:05:44.525 as well. Is that, is that correct? 1444 01:05:45.155 --> 01:05:46.925 Yeah, I'm using captions as well. Yeah. 1445 01:05:46.925 --> 01:05:49.845 But this was the, the QSO part of this call was very, 1446 01:05:49.845 --> 01:05:51.445 it's very beneficial to me. 1447 01:05:52.005 --> 01:05:55.695 'cause like I can get a, a good ton 1448 01:05:55.695 --> 01:05:57.255 of short form content out, 1449 01:05:57.505 --> 01:06:00.495 which I was manually using cap cut for before. 1450 01:06:01.085 --> 01:06:02.455 Yeah. Because I'll just go 1451 01:06:02.455 --> 01:06:05.575 and find the questions in the, in the podcast 1452 01:06:05.795 --> 01:06:07.935 and just start chopping from there, just so 1453 01:06:07.935 --> 01:06:08.935 that I cover all the questions. 1454 01:06:08.935 --> 01:06:13.415 But in this case, like I can see it's QSOs gonna allow me 1455 01:06:13.415 --> 01:06:15.135 to just generate a bunch of content 1456 01:06:15.315 --> 01:06:17.455 and then obviously I can refine, based on 1457 01:06:17.455 --> 01:06:19.375 what Robert says is missing, I can just go 1458 01:06:19.375 --> 01:06:20.535 and find that and get it out. 1459 01:06:20.535 --> 01:06:22.295 Yeah. It'll solve for like 80% of it 1460 01:06:22.295 --> 01:06:24.895 and then the 20% you can then go customize if you need to. 1461 01:06:25.205 --> 01:06:28.815 Yeah, it saves me. Yeah, For sure. For sure. Uh, 1462 01:06:29.165 --> 01:06:33.695 Another hack, uh, if you use Premier Pro, 1463 01:06:33.845 --> 01:06:36.975 Adobe's Premier Pro, there is a plugin called Auto Pod. 1464 01:06:37.515 --> 01:06:40.775 And if you get multi-camera angles from the podcast studio, 1465 01:06:40.915 --> 01:06:43.415 if it's a actual studio that you're filming in, 1466 01:06:44.105 --> 01:06:46.935 it'll automatically edit the entire podcast for you. 1467 01:06:47.905 --> 01:06:50.615 It'll show the person who's speaking, it'll 1468 01:06:53.085 --> 01:06:54.385 cut it off, remove everything. 1469 01:06:54.695 --> 01:06:57.585 This is a plugin that you can use to edit the podcasts. 1470 01:06:58.325 --> 01:07:02.305 And another hack I would suggest you use is, uh, so 1471 01:07:02.505 --> 01:07:04.985 whenever you get a podcast, create a transcript 1472 01:07:05.085 --> 01:07:08.145 of the podcast drop, drop that into chat GPT 1473 01:07:08.285 --> 01:07:12.865 and get the best parts that are most likely to go viral. 1474 01:07:13.685 --> 01:07:16.225 And then you can go into the transcript editor 1475 01:07:16.325 --> 01:07:18.705 of Premier Pro and chop it up from there. 1476 01:07:20.565 --> 01:07:22.255 Okay, cool. The, I'm not gonna lie, 1477 01:07:22.255 --> 01:07:26.535 that multi-camera feature is an absolute winner. 1478 01:07:27.485 --> 01:07:29.345 Yeah. 'cause I've been trying that 1479 01:07:30.045 --> 01:07:33.945 and like, I've been able to get the podcast edited in like 1480 01:07:34.765 --> 01:07:36.385 so many different camera angles. 1481 01:07:37.205 --> 01:07:39.065 Yes. I wasn't able to do that before. 1482 01:07:39.525 --> 01:07:41.105 So yeah, that's a good one. Thanks Risha. 1483 01:07:41.105 --> 01:07:42.545 That's a good one. Cool. 1484 01:07:43.415 --> 01:07:46.305 Cool. So we covered a lot of ground. 1485 01:07:46.565 --> 01:07:48.945 Um, oh, uh, did you wanna go? 1486 01:07:49.005 --> 01:07:50.265 Oh, we got an assignment for you. 1487 01:07:50.405 --> 01:07:52.585 If you do have a podcast, if you do wanna take 1488 01:07:52.585 --> 01:07:54.425 action, reha fire away. 1489 01:07:55.415 --> 01:07:59.195 Uh, so if you have a podcast that's great. 1490 01:07:59.855 --> 01:08:00.955 Uh, do your first 1491 01:08:01.015 --> 01:08:03.875 or next podcast, commit to a date before next week. 1492 01:08:04.515 --> 01:08:06.435 I wouldn't, uh, be as crazy to say, 1493 01:08:06.435 --> 01:08:09.075 do your podcast within next week if you don't have anybody, 1494 01:08:09.695 --> 01:08:13.355 but commit to a date, at least get somebody interested, uh, 1495 01:08:13.695 --> 01:08:15.645 and fix a date for your next podcast. 1496 01:08:15.835 --> 01:08:16.845 That is number one. 1497 01:08:17.025 --> 01:08:19.165 And number two is create seven pieces 1498 01:08:19.225 --> 01:08:20.445 of content from a blog, 1499 01:08:20.445 --> 01:08:22.765 like we mentioned the golden number seven. 1500 01:08:23.545 --> 01:08:26.285 So create a blog, film a video, 1501 01:08:26.945 --> 01:08:30.405 and create seven pieces of micro content from that blog. 1502 01:08:30.785 --> 01:08:33.445 So that is what we would recommend your assignment 1503 01:08:33.865 --> 01:08:37.405 before our next week's training is get that done 1504 01:08:37.405 --> 01:08:38.445 before our next module. 1505 01:08:38.985 --> 01:08:41.925 Create seven pieces of content from short form content, 1506 01:08:42.755 --> 01:08:45.685 from a long form video, from the blog script. 1507 01:08:47.155 --> 01:08:48.495 And yeah, you get really creative. 1508 01:08:48.565 --> 01:08:50.815 Like think outside the box, uh, like Jenga. 1509 01:08:50.855 --> 01:08:54.295 I was just thinking like, like, uh, with, um, with, 1510 01:08:54.355 --> 01:08:55.575 is it Dan Daniel, right? 1511 01:08:56.685 --> 01:08:59.935 Like he's, he offers really high-end audio 1512 01:08:59.935 --> 01:09:01.495 equipment to beautiful homes. 1513 01:09:01.995 --> 01:09:05.295 He might be able to find a real estate agent down in Del Mar 1514 01:09:05.835 --> 01:09:10.215 or, um, a home builder that he could get on a Zoom call 1515 01:09:10.715 --> 01:09:12.735 or somebody in that space. 1516 01:09:12.875 --> 01:09:14.775 It doesn't even have to be high-end audio 1517 01:09:15.435 --> 01:09:17.335 to talk about the future of X 1518 01:09:17.515 --> 01:09:21.095 or what the market is like in Delmar or in San Diego. 1519 01:09:21.755 --> 01:09:23.495 And then what's, and then offer it, Hey, 1520 01:09:23.495 --> 01:09:24.655 I'll create the content for you. 1521 01:09:24.655 --> 01:09:25.695 We'll edit it all, we'll get it to you. 1522 01:09:25.995 --> 01:09:28.215 And doing those collabs have, 1523 01:09:28.325 --> 01:09:31.655 have helped me radically grow my footprint online 1524 01:09:31.655 --> 01:09:33.375 because I'll do a collab with somebody afterwards 1525 01:09:33.395 --> 01:09:35.895 and I'll immediately see a bump in all of my traffic. 1526 01:09:36.435 --> 01:09:38.895 And I'm, I'm working with like Bill Brent, 1527 01:09:39.565 --> 01:09:40.935 he's a great example of that. 1528 01:09:41.055 --> 01:09:43.375 I see your collabs that you're doing with all the athletes 1529 01:09:43.795 --> 01:09:45.535 and, and once you started doing those collabs, 1530 01:09:45.535 --> 01:09:47.375 I saw the videos take off and, 1531 01:09:47.475 --> 01:09:49.735 and bill's in that fitness space. 1532 01:09:49.995 --> 01:09:52.175 And so he is very smart. He's got this beautiful jewelry, 1533 01:09:52.555 --> 01:09:54.135 but he is not just talking about the jewelry, 1534 01:09:54.285 --> 01:09:56.295 he's then doing collabs with all these fitness stars 1535 01:09:56.525 --> 01:09:59.215 that have their own footprint and get a lot of eyeballs. 1536 01:09:59.435 --> 01:10:00.855 And so I've seen you do those collabs. 1537 01:10:00.915 --> 01:10:04.695 You could absolutely do a podcast on the state of fitness, 1538 01:10:05.315 --> 01:10:07.575 the state of, you know, bodybuilding 1539 01:10:08.035 --> 01:10:09.855 and do something like that where it's brought to you 1540 01:10:09.875 --> 01:10:11.215 by Brent Bling. 1541 01:10:12.575 --> 01:10:14.635 And that would be a great way to do a collab afterwards, 1542 01:10:14.695 --> 01:10:16.915 run it through, uh, captions or, 1543 01:10:17.055 --> 01:10:19.355 or Cusso say, Hey, I'll give you all the content. 1544 01:10:19.425 --> 01:10:20.515 They would love the content. 1545 01:10:20.785 --> 01:10:21.915 They would absolutely love the content. 1546 01:10:21.915 --> 01:10:25.635 You could do an IG live, save that IG Live, drop that into, 1547 01:10:26.415 --> 01:10:27.875 uh, drop that into cusso. 1548 01:10:27.875 --> 01:10:31.545 That's what we did, but consider that. Well, awesome. 1549 01:10:31.545 --> 01:10:33.065 Hopefully, hopefully that was helpful. Go ahead. 1550 01:10:33.065 --> 01:10:34.745 Go ahead and then I'll open up to questions. 1551 01:10:35.365 --> 01:10:38.025 You could also collab with interior designers. 1552 01:10:39.115 --> 01:10:42.215 Yes. There you go. Interior designers. That would be huge. 1553 01:10:42.405 --> 01:10:45.365 That would be really good. Be really good. 1554 01:10:45.405 --> 01:10:47.005 I would suggest that one to Danielle. 1555 01:10:47.635 --> 01:10:50.095 Yeah, do it. You'll have to push him. 1556 01:10:50.095 --> 01:10:51.575 Some people, when they hear podcasts, 1557 01:10:51.575 --> 01:10:54.255 they immediately think equipment lighting. 1558 01:10:54.805 --> 01:10:56.975 Like what? Like they, they'll just overthink it 1559 01:10:57.035 --> 01:10:58.655 and it really doesn't have to be that at all. 1560 01:10:58.875 --> 01:11:01.535 It could be I do mine with this 1561 01:11:02.755 --> 01:11:04.415 and this. That's 1562 01:11:04.655 --> 01:11:05.655 It. Yeah, exactly. 1563 01:11:05.655 --> 01:11:06.375 Yeah. 1564 01:11:06.485 --> 01:11:08.975 Yeah. It doesn't have to be what everybody thinks. 1565 01:11:08.975 --> 01:11:10.335 This this crazy thing. 1566 01:11:10.515 --> 01:11:12.415 It could be an IG live with an interior designer 1567 01:11:12.875 --> 01:11:14.845 and then use a lighting kit and you're good to go. 1568 01:11:16.105 --> 01:11:18.405 Um, any questions before we go? 1569 01:11:18.405 --> 01:11:21.605 I know we kept you a little bit afterwards. Any questions? 1570 01:11:22.825 --> 01:11:25.395 Emma? Sales is on. Love it. Love it. 1571 01:11:25.975 --> 01:11:29.195 By the way, mentioned to Monet, this just came up. 1572 01:11:29.375 --> 01:11:32.835 Um, we have, uh, somebody who just joined the program 1573 01:11:33.385 --> 01:11:37.995 with Ember Sales and he is a sales expert. 1574 01:11:38.265 --> 01:11:41.475 He's extraordinarily strong at sales, AI sales. 1575 01:11:41.815 --> 01:11:45.635 And so we got a couple of questions on closing deals and, 1576 01:11:45.735 --> 01:11:47.675 and we've got the marketing side of things here. 1577 01:11:47.975 --> 01:11:51.315 But we are gonna be asking more to come in 1578 01:11:51.375 --> 01:11:55.835 and do a, um, a live workshop, uh, uh, a guest speaker 1579 01:11:56.415 --> 01:11:58.875 to do a 45 minute session on like the art 1580 01:11:58.875 --> 01:12:03.075 of selling the se seven levers of selling B2B B2C. 1581 01:12:03.665 --> 01:12:04.795 He's as good as it gets. 1582 01:12:04.975 --> 01:12:06.795 He, he, um, charges a lot of money, 1583 01:12:07.215 --> 01:12:10.315 but I spoke on his thing, so he agreed to do ours for free. 1584 01:12:10.855 --> 01:12:13.875 So just let him know that we're expecting hopefully a, 1585 01:12:13.955 --> 01:12:15.275 a this for that, a freebie. 1586 01:12:15.895 --> 01:12:16.995 No worries. Absolutely. 1587 01:12:16.995 --> 01:12:18.955 He's the best, he's the best in the world at this. 1588 01:12:18.955 --> 01:12:19.995 So he's agreed to come in 1589 01:12:20.255 --> 01:12:21.315 and talk about selling, 1590 01:12:21.315 --> 01:12:23.715 whether it's B2B complicated sales, government, sales. 1591 01:12:24.025 --> 01:12:25.315 He's really fantastic. So 1592 01:12:25.315 --> 01:12:26.555 we're excited to have Morene on the program. 1593 01:12:27.425 --> 01:12:29.515 Cool. Thank you. I will pass the message along. 1594 01:12:29.815 --> 01:12:30.915 Please, please, please. 1595 01:12:31.215 --> 01:12:36.015 Any, any other questions before we go? All? 1596 01:12:36.015 --> 01:12:37.935 I think we looking good. 1597 01:12:38.795 --> 01:12:41.015 And Taylor, were you able to bust out a, a blog? 1598 01:12:44.335 --> 01:12:46.915 Oh, I think she jumped. Alright. Well thank you everybody. 1599 01:12:46.915 --> 01:12:48.715 Thank you. We'll see you uh, next week 1600 01:12:49.415 --> 01:12:50.595 and, uh, hit us up if you 1601 01:12:50.675 --> 01:12:51.795 have any questions in the WhatsApp. 1602 01:12:51.905 --> 01:12:55.075 Have a great week everybody. Talk to you soon. Thanks, Carl. 1603 01:12:55.385 --> 01:12:57.195 Bye-bye. Thank you. Bye. Thank you. Thank you. Bye.